McDonald’s is going to be stingy with their McRib this year, which is unfortunate because that’s probably one of the only menu items people get excited for.
According to CNBC, McDonald’s isn’t going to do a national rollout, instead it will only be offered at “participating restaurants.”
McDonald’s will be letting each individual store make the decision if they feel it should be carried there.
McDonald’s has been struggling a bit in sales lately, dropping 1.5 percent last quarter. They’re really pulling all the stops trying to increase sales by giving away coffee, hoping the Monopoly peel-and-win game catches on, and even hiring a professional Mythbuster to try and prove their food is legit.
I think I can speak for everyone in saying that if it takes more than two minutes to find a location that carries the McRib, we’re going to have problems, McDonald’s.