Categories
Sweets

Hershey’s Brings Back Full-Sized Krackel Bars, Competes with Nestle Crunch

krackel

The long-running monopoly over crisped rice milk chocolate is finally over, it seems. For the first time since 1997, Hershey’s has decided its pint-sized, variety pack, only eaten at Halloween red Krackel bar is no longer enough to satisfy American palates. That’s right, Hershey’s has just unleashed the (full-sized) Krackel.

Already spotted at some Wal-Marts earlier this month, the new standard, XL, and Giant bars also highlight the return of real milk chocolate for the Krackel line. In 2008, Hershey’s changed the formula for several of its products to contain cheaper vegetable oil instead of more expensive cocoa butter, in doing so, sacrificing the strict FDA label “milk chocolate” for more ambiguous alternatives like “chocolate candy,” “made with chocolate,” or “chocolatey.”

For reference, competitor Nestle has continued to make its Crunch bars with milk chocolate, which just means the red and blue might finally be on the same playing field now. Ah, who am I kidding, Krackel’s still got nothing on Dibs.

Categories
Products

This Ambitious Pasta Chart Maps 250 Shapes, from the Supermarket to Italy

pasta-char-lead

Pop Chart Lab highlights it penchant for alliteration with it’s newest addition: The Plethora of Pasta Permutations.

We have a ton of respect (and a bit of envy) for the person whose job it was to track down the over 250 shapes of pasta: generic supermarket brands or handmade from Italy, down to the last tortellini.   And we can’t wait to work our way through each delicious carb-tastic shape.  I know I’ll be stocking up on lots of Parmesan cheese and homemade tomato sauce. 250 days worth, to be exact.

pasta-chart

The 24” X 36” poster can be pre-ordered for now, and the first batch will be shipped by August 8.  While you wait, maybe consider a pastasaurus, just to keep your new routine interesting.

PicThx Pop Chart Lab