Hello Kitty Gets Turned Into Fried Tofu Stuffed with Rice


We can always count on Hello Kitty to be an adorable culinary inspiration, from pancake makers to pumpkin donuts. The Sanrio character turns the big 4-0 next year; so in premature celebration, HK has been turned into a favorite Japanese snack — inarizushi.

Inarizushi is typically a thin outer layer of fried tofu with peaked corners and stuffed with rice. The dish naturally resembles Hello Kitty’s face shape, so the Tokyo-based company Sazae Shokuhin is adding Hello Kitty-esque features (bow included) to their inarizushi.

Unfortunately, it’s only available at Sazae Shops in northern Japan. If you’re lucky enough to be in the area, we highly suggest getting your hands on these adorable treats.

H/T + Picthx Rocket News 24

Fast Food

Chipotle Expands ‘Sofritas’ Tofu Option to West Coast


Back in February, Chipotle began testing a new shredded tofu option, “Sofritas,” in the San Francisco Bay Area. Since then, the burrito chain expanded this new addition to the rest of California, and according to Businessweek, “Sofritas now account for 4 percent to 5 percent of sales in the state.”

Due to its success, Chipotle will offer the tofu option throughout the West Coast by the end of this month. The vegetarian-friendly filling is GMO-free and  features shredded tofu braised with tomatoes, poblano peppers and chipotle sauce. Customers will be able to add Sofritas to any of the chain’s burrito, taco and salad dishes.

Of course, the company hopes to attract both herbivores and carnivores alike. “This isn’t your typical tofu dish,” spokeswoman Danielle Winslow told Businessweek in an e-mail. Winslow added that the goal is to offer tofu options “good enough to have crossover appeal as well.”

H/T + PicThx Businessweek


Neonisin Edible Toothpaste Makes It Finally Safe to Swallow


There are a couple reasons not to leave babies alone in the bathroom. They could hurt themselves. They could try to eat their own poop. Or they could get their grubby little hands on a whole tube of toothpaste and mistake the minty freshness for some fancy new kind of milk and die of fluoride poisoning.

Luckily, for those of us who have little people to worry about (or who occasionally forget how to human), Neonisin edible toothpaste finally exists.

Now I’m not saying I secretly wish I could eat toothpaste, but it’s nice thinking I won’t have to fear death every time I brush my teeth (a whole two times a day, thank you very much). It’s also nice knowing it’s actually safe to swallow.


According to Rocket News, the active ingredient in Neonisin is Nisin, a peptide which is harvested from lactic bacteria found in soy bean curd. From there, natural flavoring, plum extract, mint oil and corn-based thickeners are added in order to create the all-natural and completely edible dental-cleansing agent, so you’re basically brushing your teeth with tofu. Delicious, if slightly off-putting, tofu.

Moreover, unlike other natural toothpastes currently on the market, Neonisin is able to “rapidly disinfect” just like more conventional pastes and be consumed without any negative impact to the gastrointestinal system.

It will be available in Japan over summer and cost around $8.90 for a 2.5 ounce tube, so until it comes stateside, who’s up for a trip to 99 Ranch?

H/T Rocket News + PicThx Excited


This is What the World’s Grossest Ramen Looks Like

I love ramen. I love free things. So when I heard that a food reviewer over at Rocketnews24 had consumed a bowl of the world’s most disgusting ramen in under six minutes and thirty seconds to win a bowl of free tasty ramen, I didn’t even bat an eyelash. Then I read that the ramen itself contains tofu, okra, and a whole mackerel along with its side of pig ear and foot, and I got a little nervous. Then I saw the pictures and read the part of the review where the author says that even the waiter who carried out the food had his face “firmly locked in a grimace.” I’m not sure that even a free bowl of delicious ramen could get me to eat a bowl of something that tasted “like a dead elephant’s a**.”

Especially when it looks like this.


And is coated with a mysterious “spongy, gel-like ingredient” on top.


And did we mention the pig parts that smell like “a sanitation worker’s boot”?


To be fair, the adventurous reviewer did mention that the restaurant in question does not list this stomach-curdling dish on the menu, probably to avoid accidentally killing someone. If a customer wants to try to finish it and win the bowl of free (good) ramen, they have to specifically ask for “The Ramen That’s too Disgusting to Eat.” And then they’ll have to sit in a special part of the restaurant so the offensive smell doesn’t bother the other customers.

There are a lot of things I’d do for a free bowl of delicious ramen, but this. . . this is too far. I bow to anyone who manages to complete this hideous challenge with their stomach (and their sanity) intact.

H/T + PicThnx to Rocketnews24

Fast Food

As Beef and Dairy Costs Rise, Chipotle Tests ‘Sofritas’ Tofu Option


Chipotle, one of the few fast-food chains able to provide “natural” ingredients in their menu items, will be testing a new shredded tofu option named “Sofritas” in the San Francisco Bay Area next month. The new filling will be braised with tomatoes, poblano peppers and chipotle sauce.

The fast-food chain hopes to attract vegetarians with the new tofu filling, as well as fend off the rising costs of beef and dairy prices affected by the recent drought.

Although, it’s doubtful the new menu item will prevent Chipotle from having to raise prices this year as a result of the financial pressures. As  Chipotle Chief Financial Officer John Hartung stated in a conference Thursday, “While we haven’t made any decisions yet, the fact that our food costs are rising, it is more likely that we’ll raise prices in 2013.”

While the “Sofritas” filling is an excellent addition and way to mitigate the cost inflation, given their limited menu, Chipotle will have a tough time as the price hike will effect the majority of their offerings.

H/T Yahoo! Finance


Vietnamese Bun Burrito

Powered by a recent obsession with Vietnamese flavors and the Vietnamese Bun, this bearded foodie has created what he calls the Vietnamese Bun Burrito. Rice noodles replace traditional burrito rice and tofu replaces beans. The salsa used is made of cucumber, tomato, mint, red onion, garlic, fish sauce, lime juice and salt. The steak is marinaded with fish sauce, soy sauce, brown sugar and chile paste. The other fillings include fried tofu, bean sprouts, vermicelli rice stick tossed in the fish sauce, lettuce, peanut and sriracha.


National Hot Dog Month: 36 Crazy Hot Dogs

It’s somewhat official. July is a peak summer month, and one of the most stereotypical food choices for the summer season is the delicious hot dog. In fact, we’re so engulfed with hot dog culture that July is actually National Hot Dog Month. Determined to celebrate the occasion correctly, we’ve combed through our hot dog discography — if you will — and selected 36 of the Craziest Hot Dogs that have ever been brought to our attention.

Everything from the absurd, to the sweet, to the savory, to the ones that make you ask…what in tarnations!? Here’s to a wild, crazy and safe Hot Dog Season:


Literal Tofu Burger, Fries and Drink

Burger artist Char.L.Ton takes one of this last burger art pieces and fashions it with a nod towards the vegetarians. In his latest piece, he constructs an entire burger, fries and cup of soda made entirely of tofu. Made more for gazing than actually consuming, the meal is indeed something that must turn on those on a health tip. Interesting play on foods here!