Moscato but make it “hard.” That’s the idea behind rapper Playboi Carti’s new ready-to-drink cocktail with Thomas Ashbourne Craft Spirits, Hardscatto.
A 20% ABV blend of premium vodka and flavors of grapes, peach, apricot and elderflower, the ready-to-drink has already been awarded a gold medal by the Drinks Business & Spirits Business 2022 Spring Tasting.
Carti is just one of a handful of celebs who’ve teamed with Thomas Ashbourne for signature canned and bottled cocktails. The all-star team of founding partners also include John Cena and his Classic Old Fashioned, Rosario Dawson and her Margalicious Margarita (with Ashley Benson and Vanessa Hudgens) and Sarah Jessica Parker and her Perfect Cosmo… obviously.
“We’ve been focused on sourcing high-proof, premium spirits with the best natural ingredients to elevate the Thomas Ashbourne portfolio above the pre-made cocktail standard. With the help of our celebrity partners, each flavor profile was meticulously crafted and demanded the highest standards in taste, quality and sophistication,” said Thomas Ashbourne CEO Cara Kamenev via a statement.
The Hardscatto and other cocktails from Thomas Ashbourne retails for $59.99 for eight 200mL cans.