Categories
Adventures

Grilled Cheese Indulgence at ‘The Melt’ [8 Photos]

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Now those of you following our adventures know that I have a pretty bad weakness for cheese. My body can’t take it, but my heart longs for it. Fortunately, I gave in to the latter on our recent excursion to The Melt’s location in Irvine.

At the moment, this grilled cheese joint is found only in California and known for their all-natural, indulgent menu. Check out the grilled cheese grub:

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The Mac Daddy

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A fan favorite, the Mac Daddy features aged cheddar macaroni on white and packs a super hearty taste. Plus, who hasn’t wanted to smash mac and cheese between two grilled buns and just chow down?

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The Shorty

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Look at this gooey mess of a sandwich. The Shorty sticks to the basics (meat and cheese) and pretty much nails it. It consists of  pepper jack  engulfing a generous serving of braised short ribs.

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Ordering

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The Melt’s ordering system deserves a notable mention. Customers can order whatever they want online, drive out to the store, skip the line and scan their QR code. Everything is made to order as soon as the code is scanned so you get the freshest meal possible.

Lactose intolerance aside, I’m looking forward to the next time I stop by for another helping of the Shorty.

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The Melt

 73 Fortune Drive

Space 105

Irvine, CA

Categories
Deals

THE MELT Giving Away 10,000 Free Sandwiches for National Grilled Cheese Day

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THE MELT, a fast-casual eatery specializing in online ordering, will be celebrating National Grilled Cheese Day by giving away 10,000 free melts to the first 10,000 people who sign up at  eatcheese.com by Friday, April 12 (National Grilled Cheese Day). For peeps who sign up on time, expect to get a QR code for a free melt (up to $6.75) that can be redeemed at any of their 15 locations throughout California .

The giveaway highlights the company’s updated menu featuring new all-day breakfast melts and “artisanal ice cream” — Madagascar vanilla bean soft serve, hand-made Madagascar vanilla bean and double chocolate milkshakes.

Swoop up a free sammich here.

Categories
Restaurants

Fast Food + Technology = The Melt

The Melt debuted on Monday in downtown San Francisco selling something kind of ordinary… grilled cheese sandwiches and soup. With a very limited menu, it seems rather pretentious to be charging $5.95 for jalapeno jack on sourdough. So what’s the hype? Well…the founder of The Melt is John Kaplan of the Flip Video camera, who has taken the use of the QR code to further combine the food service and technology worlds.

Here’s how this new eatery works:

  • Place your orders on your  phone
  • A QR code is created in the store
  • Come in and swipe your code on the “Order Board”
  • Your grilled cheese is placed in a high-tech grill with a built-in microwave, ready in two minutes or less!

This is definitely a novel idea for a trendy SF eatery. With three more on the way in the Bay Area, and plans to go nationwide this could potentially change the future of fast food service. What do you think?

[via mashable.com]