Smucker’s Launches Unicorn Magic Shell That Tastes Like Cupcakes

Photo courtesy The J.M. Smucker Co.

Throwing Magic Shells on top of ice cream is one of the more fantastical memories of my youth, hearkening back to after-school snacks in front of the TV set.

Smucker’s has introduced a new flavor to their Magic Shell lineup that encapsulates just that magic.

The new Unicorn Magic Shell features the rich taste of white cupcakes paired with multicolored sparkles. Like all its predecessors, the new Magic Shell is to be poured on top of your ice cream. It’ll then instantly harden, creating a sweet casing that can be cracked open and enjoyed with your dessert.

You can find the new Unicorn Magic Shell in stores nationwide now.


Smucker’s Releases a Maple Bacon-flavored Syrup

Just when you thought the bacon trend had already made its way around the world and back again, condiment heavy weight Smucker’s majestically released a Maple Bacon-flavored syrup for the masses and throws off the rotation.

The Smucker’s website describes the product as a “unique combination of two popular breakfast flavors.” Each serving comes in a portion-controlled cup that will set you back 120 calories and 24grams of sugar. There’s 0 grams of fat though, so getting that maple and bacon flavor no longer has to be an exuberantly fatty ordeal.

HuffPo points out that bacon isn’t one of the ingredients…neither is maple syrup either. Here’s the ingredient list:

Corn syrup, high fructose corn syrp, water, natural and artificial flavor, salt, caramel color.

No bacon, no maple, but the flavors, according to Smucker’s, are all there. Now we just need a big stack of pancakes to test this on..

Packaged Food

Smuckers Peanut Butter Recall: Possible Salmonella Contamination

Before you indulge in National Peanut Butter month this November by preparing dishes filled with peanut buttery goodness, you had better check the label before getting your grub on. Smuckers is recalling thousands of jars of its Chunky peanut butter due to a possible salmonella contamination. The company says that the possibly contaminated jars would have been purchased within the last week or so, and will have a “Best if used by” date of between August 3 2012 or August 4 2012. You can also check jars with product codes 1307004 and 1308004 to identify possibly contaminated jars. So far, no illnesses have been reported and the recall for customers is currently on a voluntary basis.

(via The Huffington Post)


Snickerdoodle Ice Cream Sandwich

A homemade snickerdoodle recipe highlights this delectable ice cream sandwich. The ice cream consists of Peanut Butter Jumble which uses chunks of Reese’s Peanut Butter cups with fudge swirls, and the side casing was created with Smucker’s Magic Shell. If you’re not familiar with Magic Shell chocolate sauces, these sauces turn hard and shell like the moment they make contact with cold ice cream…amazing deliciousness. (PicThx ForTheLoveofMayo)