This Little Ice Cream Shop Offers The Most Whimsical Cones In Southern California

One of the best things about working at Foodbeast is keeping an eye on ice cream trends. Whether it be the Afters Ice Cream ‘Milky Bun,’ or the unique texture from charcoal cones, there are always interesting concepts that catch on in the ice cream game.

This will probably be the next trend.

Bumsan Milk Bar in Los Angeles is a little ice cream shop that prides itself on serving organic ice cream, and their new cereal-rimmed cones are creating a buzz in the ice cream world, incorporating some of our childhood favorites, such as Froot Loops, Oreo O’s, and even Cap’n Crunch.

Photo by Evan Lancaster

We went down to Koreatown to check out these bad boys, and were not disappointed.

The cereal is mixed with a gooey marshmallow sauce that sticks to the rim of their cones. After that, you can choose from some pretty unique ice cream flavors, such as dragonfruit lychee, taro milk tea, and even a true milk & matcha swirl.

The ice cream cones are $5.95, with an additional $1.95 for the cereal inclusion. You get a pretty healthy serving of ice cream on it, too.

Photo by Isai Rocha

It’s a modest little mom and pop with the option to add pizzazz to your cones, but at its core, the ice cream is the star, and will probably be the key to their future success in a city littered with trendy ice cream shops.

If you want to experience a flashback to your childhood breakfast, mixed with an appreciation for boba shop flavors, you’re going to want to try this place out.

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LA’s Hottest Brunch Spot Just Unveiled An All Cereal Dinner Menu

Breakfast is the best meal of the day, which is why it shouldn’t be overlooked once the clock passes noon. Whether it’s eggs and bacon or cereal, there are no limitations for when you should indulge in your morning favorites, and you’ll be happy to know an overwhelming portion of the population agrees.

For all you cereal fans out there, Kellogg’s has dreamed up the perfect dinner situation with you in mind.

The Los Angeles-based cafe Sqirl and Kellogg’s have teamed up to bring you “Breakfast For Dinner,” a unique, limited-time, breakfast-themed pop-up featuring innovative sweet, savory and delicious cereal-infused dishes that are sure to please any breakfast-lover.

Beginning Thursday, September 21 through Saturday, September 23, Sqirl is showing off its love for brinner, and you should too. Here’s a little sneak peak of some of the special items being offered.

Mark your calendars and bring your appetite, because no one wants to miss Breakfast For Dinner.

1. Froot Loops French Toast

This is Sqirl’s famed French toast, made with Froot Loops-steeped custard, topped with Froot Loops steeped creme fraiche, and finished with “Plum Jam” and Fruit Loops Streusel.

This cornucopia of flavors will transport you back to the days of your childhood as you embark on a journey of familiar sugary sweetness. The soft, buttery texture of the French Toast is elevated by the crispiness of Froot Loops.

2. Krispies Egg

Who doesn’t love sausage and eggs for breakfast? This Krispies Scotch Egg is an egg wrapped in Sqirl’s house pork sausage and breaded in Rice Krispies before frying.

A new way of presenting a “Scotch Egg,” it’s served with a market salad tossed with radish, shallot and Rice Krispies to keep the theme going.

3. Special K Tonkatsu Breakfast Bowl

Kokuho Rose Brown Rice, Special K cereal crusted and fried pork cutlet, tonkatsu sauce, pickles, sesame seed soft egg. A cross between southern fried steak and eggs, this savory pork cutlet, and soft-boiled egg find a perfect balance between the crispiness of Special K cereal.

4. Matcha Rice Krispies Treats with Smoked Strawberries

These are Rice Krispies with homemade fluff, green tea powder and smoked strawberries. If you’ve ever enjoyed adding fruit to your cereal, this soft and chewy treat is a must-try. Imagine a strawberry-infused Rice Krispies Treat, but with a twist.

5. Kellogg’s Cereal-Infused Sqirl Jam

What’s breakfast without toast and jam? For those that love to spread their jam on thick, this Sqirl and Kellogg’s cereal and fruit-infused jam was made specially for you.

Featuring peach and Frosted Flakes, and Plum and Raisin Bran, these sweet and fruity spreads create the perfect dichotomy between the familiar cereals of childhood, paired with the maturity of elegant fruit flavors.

Be careful, you might not want to share these limited time offerings. And if you can’t make it, why not experiment with creating these Kellogg’s treats in your own kitchen? Deliciousness knows no bounds.

Photos by Peter Pham

Created in partnership with Kellogg’s

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Man Shoots Someone With Shotgun Shell Full Of Rice Krispies, Seriously

Photo: Amy on Flickr

We’ve seen food used inside of weapons before, but never in a bizarre fashion like this.

Eureka, California resident Timothy Glass Jr. was recently arrested after shooting an unidentified person with a shotgun shell full of Rice Krispies, FOX6 reports. It’s unknown at this time exactly why the victim was shot, but we do know that Glass Jr. used a flare gun with the cereal-loaded round to attack them, resulting in non-threatening injuries to the individual.

It’s also unclear exactly as to why cereal was substituted for a normal bullet in the shotgun shell. Did the attacker run out of rounds for his flare gun? Was it some kind of prank gone wrong between friends? There’s so many holes in this story that have yet to be filled, but hopefully we’ll get some answers soon.

What we do know is that the victim’s wounds were later treated at a local hospital, but they declined to press any charges against Glass Jr. Unfortunately for the attacker, he was still booked on charges of resisting arrest and probation violation after mildly injuring at least one officer while trying to flee pursuit.


Watch This Kellogg’s Employee Pee On Cereal At The Factory [NSFW]


The second World Star-hosted video involving food and male genitalia in one week has surfaced, featuring what appears to be a Kellogg’s worker filming himself urinating on products in an assembly line. Of course, the other incident World Star broke was a customer giving a waiter a blowjob at Denny’s, but this situation at Kellogg’s has a very small potential at affecting us much, much more.

After learning of the video, an internal Kellogg’s investigation found out the act was filmed back in 2014 at a facility in Memphis, Tennessee. According to Kellogg’s, the only products that could have potentially been affected include Rice Krispies Treats, Rice Krispies Treats cereal and puffed rice cake products. All products would be past their expiration point, anyways.

The explicit (nudity), NSFW video can be seen here courtesy of World Star Hip Hop:

According to a statement made to WREG, Kellogg’s is “outraged by this completely unacceptable situation, and we will work closely with authorities to prosecute to the full extent of the law.”

The matter is currently under a criminal investigation by the U.S. Food and Drug Administration. WREG said the video might have been shot during a labor dispute at the factory back in 2014.


6 Times Our Favorite Food Companies Fed Us Complete Bullshit

Depending on whom you ask, the phrase “truth in advertising” makes about as much sense as “shy, literate professional wrestler.” The difference between scientific fact and marketing gimmick is an ever-widening gulf, and these are just some of the corporate culprits that got caught with their filthy mitts in the cookie jar. Join us now in hawking a collective loogie on these despicable bastards and everything they claim to stand for.

Just Mayo


As you’ll come to see in this article, word’s like “Just”, “Simply”, and “Naked” mean very little when they appear on food labels. In this case, “Isn’t Even Technically” would be a more accurate descriptor for this mayo. Thanks to the interests of Unilever (who, oh by the way, manufactures Best Foods/Hellmann’s), the company’s lying name was brought to light in 2014, with some pseudo-illegal help from the American Egg Board. They don’t use any eggs (despite the fact that its label is basically just a picture of an egg), meaning they’re not allowed to call themselves mayonnaise.

Unilever eventually dropped the suit due to a major backlash, but Just Mayo was soon in hot water themselves for marketing themselves as a healthier alternative to other mayo options. The vegan mayonnaise contained such high levels of fat that the FDA ordered them to quit advertising felonious health benefits.

McDonald’s Monopoly

For over 75 years, McDonald’s has carefully cultivated an image that’s something akin to the Phillip Morris of fast food. Yes, this company and every single product it produces seems to affect the general health of America, yet we just can’t say no to their dollar double-cheeseburgers. But, aside from the woes decried in movies like Supersize Me, there’s also the rigged Monopoly sweepstakes scandal. It was found that between 1995 and 2000, marketing executives had pilfered the most valuable pieces, taking nearly $24 million while all I got was a small fucking fry with the purchase of a medium soda. May the plague of a thousand Big Macs clog the arteries of their souls.


Starbuck’s Pumpkin Spice Latte


A seasonal favorite of basic bitches everywhere, the runaway success of the Pumpkin Spice Latte is just fucking gross at this point. As you may recall, there was an uproar last fall regarding the lack of pumpkin or spice in PSLs. After having the orange ooze (roughly the color of Snooki) chemically tested, Vani Hari aka Food Babe reported that not only did it not contain a trace of pumpkin, but was dishearteningly rich in caramel color class IV—thought by many to be carcinogenic, though this has been disputed. Still, Starbucks heard us loud and clear; they released the seasonal latte this year with actual pumpkin and sans cancerous caramel.

Naked Juice


Jeez, all these fatty foods and sugary drinks make you wanna reach for something healthy, right? DON’T DO IT! Naked juice got in hot water in 2012 for claims that it was all natural… y’know, naked. Well, much like a pornstar, “naked” does not necessarily mean “all-natural”. Many of the supplements used in the formulation of the juices did not come from natural, non-GMO sources, and certainly don’t qualify as fruit. The Pepsi subsidiary also caught heat for containing more sugar per ounce than it’s parent company’s flagship soft drink, while at the same time doling out more unverifiable “magical elixir” promissory statements than Dr. Fucking Oz.

Rice Krispies


It’s always good to capitalize on general unrest and mass panic. Or at least it is if you’re smoking snap, crackle and pop on a regular basis. Kellogg’s Rice Krispies did exactly that at the peak of the swine flu pandemonium in 2009, claiming that the cereal “Now helps support your child’s immunity,” though they never actually bothered to change the recipe. Any one who’s ever eaten the cereal will tell you that it should only be used as a cheap alternative to packaging peanuts. At any rate, the Federal Trade Commision slapped an injunction on the cold cereal mogul stating that they need to base their claims on something called “evidence.”



And lastly, these little lying bastards who DEFINITELY MELT IN YOUR FUCKING HANDS!


Genius Baker Turned Hot Cocoa Into Rice Krispies Treats, Here’s How


Winter’s creeping up, which means you get to wrap yourself in a blanket, grab a cup of hot cocoa and watch Elf on repeat.

While the blanket and movie won’t change in this scenario, Amy Erickson of the Oh, Bite It food blog took everything we love about hot cocoa and turned it into a Rice Krispies treat.

Erickson didn’t stray from the original Rice Krispies treat recipe, still making the cereal with Jet-Puffed marshmallows, but they key is in the topping.

Erickson covered the top of the Rice Krispies treats with chocolate frosting, mini marshmallows and hot cocoa powder.

While there’s no replacing a classic cup of hot cocoa, these treats are a pretty sweet alternative.

Check out the the Oh, Bite It for step-by-step directions and other insane recipes.



This Is Caitlyn Jenner As A Rice Krispies Snack


Hours after Vanity Fair released the first image of the former Bruce Jenner as Caitlyn Jenner, Rice Krispies artist @mister_krisp has created a piece paralleling the photo.

Jenner garnered national attention after spending the earlier part of this year undergoing reassignment surgery. The former Olympian is best known for starring in the long-running series Keeping up with the Kardashians. Since the image was posted through social media, it immediately began to trend around the world.

In an impressive turnaround, the Rice Krispies-themed food blogger created this beautiful dish in honor of Jenner’s photoshoot. @mister_krisp is known for creating iconic images entirely out of Rice Krispies cereal.

Photo: Vanity Fair


Krispy Kreme Donuts Combined with Rice Krispies Treats Are Magical


Oh, Bite It consistently kills it with food mashups. Whether it’s Spaghetti and Meatball Poppers or Grilled Cheese Fries, the level of food porn created on-the-regular is insane.

Now we get to feast our eyes on the Krispy Kreme Krispie Treats. Yes, Krispy Kreme donuts and Kellogg’s Rice Krispies Treats morphed into beautiful, snapping, crackling and popping donuts.

It’s more than just some cereal sprinkled onto a glazed donut, you’re going to have to put a little bit of love into this.

Essentially, you mix the Rice Krispies, marshmallows and butter, and cut up pieces of Krispy Kreme donuts, pour it all onto a pan and cut it up into donut shapes. Or if you’re a bigger fan of Rice Krispy Treats, you can cut them up into squares, or anything your heart desires.

Check out the full recipe at Oh, Bite It.

Rice krispies kreme