Cravings Snacks Sweets What's New

Reese’s Has a New Peanut Butter Cup Filled With Potato Chips

Reese’s has been on an absolute roll in 2021, debuting a flourish of new flavors and iterations like Peanut Butter Iced Coffee, Ultimate Peanut Butter Lovers Cup, and a massive Peanut Butter Cup Pie. Their latest release was spotted out in the wild recently by @the.snackmaster and it’s a large peanut butter cup filled with bits of potato chips.

Dubbed the Reese’s Potato Chips Big Cup, the new snack is laced inside with potato chips, providing a salty and sweet dynamic that’s long been undefeated in the snack realm. These were spotted at Walgreens, so keep an eye out at your local retailers if you’re looking to try the new Reese’s Potato Chips Big Cup.

Photo: @the.snackmaster

Packaged Food Sweets

Reese’s Unveils a Massive New Peanut Butter Cup ‘Pie’

We recently reported on Reese’s debut of its Super King size of Peanut Butter Cups, boasting six in one package. Now, Reese’s has just taken things up another level of massive with the unveiling of the new super-sized Reese’s ‘Thanksgiving Pie’.

At over 3 pounds and measuring at 9 inches in diameter, the Reese’s Thanksgiving Pie is literally just one gargantuan peanut butter cup. Not that I’m complaining, though.

Eager Reese’s fans must take note that only 3,000 pies will be sold online for $44.99, while supplies last.

Packaged Food Snacks Sweets

Reese’s Debuts ‘Super King’ Size Delivering Over a Foot of Peanut Butter Cups

Full disclosure: I love Reese’s Peanut Butter Cups. I’ll take them in any form: Franken-Cup, Ultimate Peanut Butter Lovers, Big Cup — they all get dealt the same fate of ending up at the bottom of my stomach. But there’s something that always draws me back to the OG peanut butter cup. Now when Reese’s announces a new Super King size that serves up over a foot of peanut butter cups to me, I can’t help but scream joyful obscenities on the inside.

Reese’s Super King is the largest offering yet of the peanut butter cups, making way for six of them in one package. It’s pure chocolatey, peanut butter-y bliss, friends.

Look out for the Reese’s Super King to debut at retailers nationwide very soon. I know I’ll have my radar working overtime for them.


Reese’s Creates First-Ever Chocolate and Peanut Butter Pumpkin Patch

Photo: Reese’s

Reese’s has always been a festive participant in the Halloween season, offering seasonal iterations of their beloved peanut butter cups. However, their latest Halloween-themed activation involves and actual pumpkin patch.

On Saturday, September 18, The Reese’s brand put together the first-ever chocolate and peanut butter pumpkin patch at Krochmal Farms in Tewksbury, Massachusetts. They did this by filling a pumpkin patch with Reese’s Peanut Butter Pumpkins and asked visitors to vote which they preferred more, a real pumpkin or a Reese’s Pumpkin.

Fans can help choose where the Reese’s Pumpkin Patch should pop-up next, which helps spread the seasonal vibes of this fall sanctuary. All you have to do is tell Reese’s where on Instagram by tagging @Reeses and using #ReesesPumpkinPatch.

Drinks Packaged Food

International Delight And Reese’s Collab On A Peanut Butter Cup Iced Coffee

Forget the other stuff, the best part of waking up will be this new International Delight and Reese’s Iced Coffee. The formula is simple here: peanut butter, chocolate, and coffee. A holy trinity that will make my morning a lot better, to be quite frank.

The ready to drink Reese’s Iced Coffee will be available starting in early October at retailers nationwide and will go for $3.99 for a 64-ounce carton.

Cravings Sweets What's New

Reese’s Ditches All The Chocolate With Their New Ultimate Peanut Butter Lovers Cup

Today the snack gods smile on all peanut butter lovers. That’s because Reese’s just announced a new flavor that gets rid of all the chocolate in the equation. What’s left is a Reese’s peanut butter cup that’s literally nothing but peanut butter, as the creamy filling will now be encased in a peanut butter-flavored candy shell.

Reese’s Ultimate Peanut Butter Lovers Cups will be rolled out in standard (1.4oz, SRP $1.09), king size (2.8oz, SRP $1.79) and miniatures (9.3oz, SRP $4.09) at retailers nationwide beginning in early April 2021 for a limited time.

How far is Reese’s going to extend the borders of their peanut butter madness? Hopefully further and further, just to indulge devoted peanut butter cup lovers everywhere.


Green Reese’s Peanut Butter Cups Arrive At Target Ahead Of Halloween

Photo courtesy of Reese’s

Now that October is here, we’re eagerly waiting how Halloween plays out in the midst of a global pandemic. If it means staying home and eating store-bought chocolate while watching spooky movies, however, then it’ll be the exact same as my last five Halloweens.

One new treat to keep your eyes out for this spooky season is Reese’s new Franken-Cup.

The latest variation of its iconic peanut butter cup features a sweet green creme that draws inspiration from the iconic creature from Mary Shelly’s Frankenstein.

Fans of Reese’s Peanut Butter Cups will be able to check out this new flavor exclusively, along with other new Halloween-themed sweets, at Target locations nationwide now.

Grocery Packaged Food Sweets

Reese’s Is Stuffing Their Peanut Butter Cups With PRETZELS

Photo courtesy of Reese’s

Earlier in September, news articles began to pop up letting people know that a Reese’s Potato Chip cup was coming soon.

This appears to have been part of a strategic “leak” by Reese’s, who let people know the wrong cup was coming. They are mixing sweet and salty together, but instead of chips, its pretzels.

Photo courtesy of Reese’s

The new variety adds pieces of crunchy, salty pretzels to the peanut butter, creating sweet with a blend of saltiness and nuttiness added to its flavor.

Reese’s with pretzels inside are joining the permanent lineup of flavors for the iconic snack. They’ll be available in a regular and King size variety starting in November 2020 at retailers nationwide.

After the regular cups launch in November, Reese’s will eventually release a pack of miniature pretzel-stuffed cups in January 2021.

For those bummed out that potato chips weren’t the actual flavor being announced, Reese’s is actually going to make that available too. They won’t be launched, however, until March 2021, and it will be a limited-time offering.