Cravings Sweets

This Ube Churro Bowl Will Have You Eating Ice Cream In Style

While ube has been around forever, we’ve yet to see the mashed purple yam take on such a form as this Ube Churro Bowl. Yet no frontier will go undiscovered when it comes to food, and this sweet purple dessert is a shining example of that.

Nitrolado, a nitrogen-based ice cream parlor in Garden Grove, CA, has created a dessert that oozes ube.

How did they pull this Ube Churro Bowl off?

The dessert shop create a customized ube-flavored churro bowl that’s molded using cupcake tins and plopped into the deep fryer. As the churro is plunged into a pool of white-hot oil, Nitrolado mixes together an ube-flavored sugar that’s ready to coat the deep-fried novelty dish. Once it cools a bit, the bowl is ready to meet a scoop (or two) of ube-flavored ice cream. The three ube components come together like a sweet miniature purple Megazord.

Photo: Peter Pham

As far as toppings go, Nitrolado typically serves this popular dessert with pieces of mochi. However, you can pretty much have it with any of the toppings the store offers. Fruity Pebbles, for example, adds a nice vibrance to the all-purple canvas.

You can find this Ube Churro Bowl at Nitrolado tucked away in Orange County. As with all other specialty ice cream dishes we write about, make sure to get your Instagram photos taken quickly. Everyone should be able to enjoy their ice cream before it melts.

Photo: Peter Pham
Fast Food

McDonald’s Japan is set to Introduce a Purple Potato Milkshake


Don’t knock it until you’ve tried it, McDonald’s Japan is launching a McShake in a Purple Sweet Potato flavor.

Purple sweet potatoes have been an established dessert in Asian cultures for years so it makes absolute sense that the the popular dessert ingredient would be turned into a milkshake flavor. Enter McDonald’s Japan who will be turning the sweet, purple starch into a McShake.

McDonald’s is set to release the Murasaki Imo, which translates into purple sweet potato, milkshake starting Sept. 10. There’s no word yet on how it tastes, or if it’ll even have real purple potatoes in it. However, it’s definitely piqued our interests. The McShake will be available for a limited time at all participating McDonald’s Japan locations.

H/T Kotaku


Wine in a Paint Can is the New Boxed Wine


The dreaded purple teeth and purple lips go hand-in-hand with red wine consumption. And while you tell yourself it’s like cheap lipstick, there are times when you’ve considered becoming a full-fledged white wine drinker.

Every year ad agency McCann Vilnius in Lithuania creates a limited edition wine packaging for the new batch of red wines released from Beaujolais Nouveau in November. Last year, McCann decided to flip this dread on its head by creating an innovative packaging that lets you dispense wine from a paint bucket, labeled with instructions on how many glasses of wine would turn your teeth and lips into a lovely ‘desired’ (not feared) shade of purple. Basically, McCann is making purple teeth and lips the pink. Or something like that.

The idea was inspired by the realization that wine not only makes people merry-drunk but also stains people’s teeth and lips purple. The paint bucket packaging even comes with a typical paint label complete with a color chart depicting different hues of purple you can achieve. Check it out yo.


Picthx Packaging of the World


Sorry Barney, Alice Walker – Cadbury Now Has Exclusive Rights to the Color Purple


‘Tis the season for giving, or is that not right?

In any case, Cadbury has just proven itself a real Scrooge by beating Nestlé in the England High Court over exclusive rights to the color purple – specifically, Pantone 2685C.

The ruling allows Cadbury to continue to use the color for all its bars, tablets and drinks and prohibits competitors from using it. The battle has roots as far back as 2004, when Cadbury applied for the trademark of Pantone 2685C, which then prompted Nestlé to argue that they couldn’t “practically” trademark a color.

As related by Design Taxi, however, the judge ruled in favor of Cadbury, reasoning “The evidence clearly supports a finding that purple is distinctive of Cadbury for milk chocolate.” Also that Cadbury has been using the color since 1914 and the British public would be confused if they saw it being used elsewhere.

Right, so it has absolutely nothing to do with the fact that Cadbury is UK-based and Nestle is Swiss and the case was undertaken in the British judicial system? Sureeee.

Still, the ruling demonstrates the growing importance of color (colour) in marketing and branding, as stated by Paul Medlicott, head of FMCG at law firm Addleshaw Goddard in The Guardian: “Trademarks of names and logos are familiar to most businesses, but the high court’s ruling in favour of Cadbury shows the increasing importance of colour trademarks.”

Quite right, too.

H/T + PicThx Design Taxi