Categories
Packaged Food Sweets

Pop Tarts Ice Cream Bars Are A Sweet And Refreshing Reality

Brown Sugar Cinnamon Pop-Tarts are hands down my favorite flavor when it comes to choosing from the lineup. I imagine many will be delighted to see that flavor and texture transition over into ice cream bar form. Yes that’s right, Pop Tarts ice cream bars are a thing now and we’re all for it.

Partnering with Good Humor, the two brands created a new Pop Tarts Brown Sugar Cinnamon Frozen Dessert Bar. Put that sweet image in your mouth and nibble on it.

The bar features creamy vanilla flavored frozen dairy with a rich cinnamon core. It’s then topped with a coating of brown sugar cinnamon crumbles to create a crunchy, creamy bar.

Sounds kind of perfect, especially now that summer is quickly approaching.

You can find them now at available grocery retailers nationwide. Makes me wonder if they’ll ever do a s’mores flavor?

Categories
News What's New

Pop-Tarts Dropping New Pretzel Flavors Nationwide

There might not be a food out there with more variations than Pop-Tarts. From flavors that prompt a sturdy “what the hell?” to ones that make you think “…that might actually work,” the people behind the famous toaster pastry keep the creative wheels moving.

Their newest flavors lean toward an innovative side of the spectrum, as they gear up to take their shot at sweet and salty with Pop-Tarts Pretzel.

The newest additions to the toaster pastry aisle sets themselves apart with a pretzel pastry crust that’s topped with a coarse salt.

In January 2020, they’ll be available in two flavors nationwide: Chocolate and Cinnamon Sugar. The former is topped with a drizzle of chocolate icing while the latter opts for an icing resembling that of a cinnamon roll. 

As someone who was always grossed out by the sickly sweet Pop-Tart variations, it’s promising to see the brand pivot into a different flavor profile. I might have to go cop a pack and give it a try in the only acceptable fashion: while watching cartoons on the floor, just like I would after school.

Categories
Grocery Packaged Food Sweets

Mini Pop-Tarts Cereal From The ’90s Is Making A Comeback In Stores

Children of the ’90s rejoice, because we’re all finally getting back one of our nostalgic breakfast cereal favorites.

Photo courtesy of Walmart

At Walmart, you can find boxes of mini Pop-Tarts cereal back on grocery store shelves after a long hiatus. First introduced back in 1994, the sugar-laden treats have been gone for a while, but the demand to get crowd-favorite, discontinued cereals back in stores revived this variant.

The Pop-Tarts Cereal comes frosted and with a filling inside each piece based on the flavor you choose. There are currently two you can pick from: Frosted Strawberry and Frosted Brown Sugar Cinnamon, some of the most classic flavors of the iconic toaster pastry.

Photo courtesy of Walmart

It’s not exactly the same as enjoying a freshly baked Pop-Tart, but it’s still a tasty bite of the past we’re down to dig into once again.

Categories
Features Sweets

Your Favorite Childhood Snacks Just Grew Up At This Whimsical Bakehouse

Sometimes, all we need to bring us back to our youth is for a nostalgic flavor to unlock the memories of our childhoods.

That’s what Hollywood’s Cake Monkey is all about. The bakery is home to desserts that tug on your sentimental heartstrings with its menu of high-end desserts inspired by childhood snacks and miniature layer cakes.

Essentially, it’s all of your favorite retro snacks grown up.

We spoke to head baker and co-owner Elizabeth Belkind to learn more about her pastry-driven journey and what led her to Cake Monkey.

“I was born in Mexico City, and my family was originally from Russia and Poland.” she said. “We moved to the U.S. in 1982.”

At the University of Michigan, Belkind got a masters in Russian studies.

“I got to travel to Russia and was fascinated with the country and the culture, it was so different from what we know here. I got hooked, and for a while, I was obsessed with it. It was a huge journey of self-discovery, but also discovering a world that’s completely different from ours.”

This eventually led to her work helping re-settle immigrants and Holocaust survivors who immigrated to the U.S.

“It was different from what I’m doing now for sure,” she told FOODBEAST.

While a noble career path, it just wasn’t for her and Belkind left Michigan immediately after she graduated.

“I loved my work, but did not like being at a desk in an office,” she explained. “I decided to move to California and start anew in a career that was much more dynamic, and where my days would be spent creatively.”

That career, it turns out, was in food.

“I liked being on my feet and the rush of working in a kitchen,” she laughed.

Belkind went to culinary school and began working as a line cook at Campanile — her first job in food. There, she met Roxanna Jullapat (now of Friends and Family) who inspired her to take up pastries.

“Her station was right next to mine, and I would watch her every night.” said Belkind.

Watching Chef Julepat work awakened something in her and Belkind asked herself:

“Why in the world am I doing what I’m doing, grinding lobster shells and veal bones and stinking, and she’s doing something so different, fun, and luscious?”

Belkind requested to change stations soon after and trained under Kim Boyce, the then pastry chef at Campanile.

Cue the passage of time.

After leaving her first restaurant, Belkind spent the next few years honing her pastry skills, working as the pastry chef at Grace restaurant.

“We started a Wednesday night donut shop at Grace, where we would change the dessert menu to just donuts,” she said.

“It was a humongous hit,” she told us. “It really helped put my name out there. It kind of became my trademark all of a sudden —  I was making donuts and kind of like American nostalgic desserts.”

When she left Grace, Belkind came across an ad on Craigslist that said:

Wanted: Chef who must love cake.

Already looking to start her own businesses and having saved up some money, Belkind answered the ad where she met her future partner Lisa Olin.

Six months after meeting, the two started Cake Monkey.

The idea behind Cake Monkey was thanks to Olin, who wanted to highlight refined pastries inspired by childhood snacks. Belkind, who was known for her creativity and elegance in pastry work, was tasked with bringing those snacks to life — a task which she pretty much nailed.

Popular items include: Pop Pies (a take on Pop-Tarts), Big O’s (Oreos), Miniature Cakes, El Rollos (Ho-Hos) and Inside Out S’mores.

It’s been quite a journey for Belkind since beginning her first job on the line. With her own team at Cake Monkey, Belkind told us her absolute favorite thing about coming into work.

“I love when I see my team excelling at what they’re doing and nailing the product,” she says. “It’s such a struggle to communicate your idea to someone else and have someone execute it perfectly and when it happens, it’s the best thing ever.”

Cake Monkey is currently based out of Los Angeles, with a production facility located in North Hollywood. Belkind says a second storefront is soon to open in Westlake Village. If you’re ever looking to rekindle the wistful tastes of your adolescence, you need to check Cake Monkey out.

Categories
Grocery Opinion

There Are People Who Think That Pop Tarts Are Ravioli, And I’m Confused

Inspired by a study from Three Bridges, I sent out a poll on Foodbeast Twitter asking if y’all think Pop Tarts are ravioli or not, Tuesday. The filled pasta specialists found that just 18 percent of Americans think the toaster pastry fits that definition, so when a third of you guys responded “yes” to “Are Pop Tarts ravioli?,” I was flabbergasted at the stark difference.

Granted, our sample was smaller than Three Bridges’, who polled about 1,000 people, compared to our mode’s 400-plus responses.

Still, it’s a big enough proportion of the Foodbeast fam to wonder: do these classic breakfast pastries fit under the same name as a traditional Italian pasta?

I asked around the Foodbeast office, and here’s what some of us have to say about that comparison.

Isai Rocha

“NO. Ravioli is pasta, Pop Tarts aren’t even remotely close to being pasta.”

Moriah Dobos

“I mean, yea, they’re like fruit ravioli.”

Elie Ayrouth

“No. Unless it’s full of pasta sauce, but then it’s a Hot Pocket.”

Ricky Zollinger

“I’m open to the argument. It’s crust filled with something, ravioli is pasta filled with something. I think so. Yeah, why not? But both sides could be argued.”

To me, personally, I think the notion of Pop Tarts being ravioli is wack, and I know quite a few Italians who would strongly agree. From a certain point of view, though, I can see how it makes sense. Both contain fillings, are surrounded by doughs made of flour and water, and even have special crimps to keep the insides from exploding out. Then again, so do dumplings, and we don’t consider those to be ravioli. Or, perhaps, ravioli are the Italian equivalent to dumplings?

My head hurts now just pondering all of those questions. But look, if you believe that Pop Tarts and ravioli are related, that’s chill, but I don’t know if I would go as far as a third of y’all and say that the American toaster favorite belongs in the same vein as Italian tradition.

Categories
News Packaged Food

Pop-Tarts Called The Cops On A Man Who Puts Mustard On Their Product

Turns out the folks at Pop-Tarts have a breaking point.

FOX News reports that Pop-Tarts came across a man who had a very unconventional way of enjoying his toaster pastries. In a now deleted tweet, the guy said would spread yellow mustard onto his Dunkin’ Donuts Vanilla Latte-flavored Pop-Tarts.

Gross, but to each his own.

After seeing this, however, Pop-Tarts retweeted the post and then tagged the Illinois State Police.

To which the Illionois State Police replied:

Talk about putting a guy on blast.

The original poster has since deleted his image featuring the breakfast pastry covered in mustard. Hopefully he know’s this is all in jest and the cops aren’t actually after him.

Still, Pop-Tart aficionados, be aware of what photos you post on social media involving Pop-Tarts. Chances are you’ll get called out if they think you’re doing it wrong.

Looks like I’ll be eating my Cinnamon Brown Sugar Pop-Tarts and anchovies away from social media.

Categories
Hit-Or-Miss Now Trending

Apparently Iowans Eat Pop-Tart & Cold Cheese Sandwiches, The Internet Is Disgusted

What the hell are Iowans doing?

Chris Jorgensen is a student at Iowa State University, and gave us a glimpse into what a true Iowan snacks on: Pop-Tart cheese sandwiches.

With a caption that read, “You ain’t from Iowa if you never had one of these,” Jorgensen’s tweets showed slices of American cheese in between two frosted Pop-Tarts.

The struggle sandwich photos were not received with open arms, as the internet was thoroughly disgusted with his tweets, and responded accordingly:

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Then people started clamoring for the police to get involved for this atrocity.


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And the police actually responded.


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Someone even did quick maths to make a “Poor Man’s McGriddle.”


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Although Jorgensen was clearly being silly, it seems he actually did take a bite.


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Iowans might never forgive him, but he probably couldn’t care less. This hilarious tweet took the weekend by storm, and every bored soul on Twitter had a good time with it.

Categories
Packaged Food Restaurants

Pop-Tarts Opened A Cafe With Sweet Tacos And Burritos In New York

poptartscafe

For people who are in a rush, Pop-Tarts have become a morning staple that you can grab and devour on the go, but if you want to sit down and enjoy your pastry, there’s now a Pop-Tarts Cafe in New York that features Pop-Tart fries, pizza, and even burritos.

The pop-up is located inside the Kellogg’s Cafe in Times Square, as the entire restaurant received a makeover in order to give Pop-Tarts its proper love.

Pop-Tarts have been known to get a little crazy with their flavors, but putting together things like sweet tacos is pretty insane.

The cafe will keep its Pop-Tart theme until February 26, from 8 a.m., to 11 p.m., then it will go back to its normal Kellogg self.

Take a look at some of the menu offerings below:

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Pop-Tart Tacos (2 for $9.99)

The tacos consist of Cookies & Creme Pop-Tarts “ground beef,” coconut “lettuce,” jelly bean “tomatoes,” strawberry sriracha “salsa,” frosting as “sour cream,” on a crepe-like cinnamon-sugar dusted tortilla.

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Pop-Tart Nachos ($9)

The nachos are broken up Confetti Cupcake Pop-Tarts with strawberry “salsa,” frosting as “cheese,” fresh mint, sprinkles and a birthday candle.

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Pop-Tarts Pizza ($8)

The personal pizza consists of Brown Sugar Cinnamon Pop-Tarts crust, strawberry “marinara sauce,” frosting “cheese,” fruit leather “pepperoni,” and fresh mint.

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Pop-Tarts Milkshakes ($12)

A post shared by Kaitlin Cubria (@kcubes63) on

There’s plenty of variety when it comes to the shakes, as they have a Mmmmocha, Espresso Yourself, Berry Wild, Dem Cookies Dough, Tart Fudge Sundae, and Strawberry Shortshake.

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Pop-Tart Burrito

These epic sweet burritos come in a s’mores flavor, nutty caramel banana, and chocolate-covered strawberry. They’re basically Pop-Tart filled crepes.