Pepsi is teaming up with iconic marshmallow brand PEEPS, but instead of infusing the soda into the mallow, they’re taking the opposite route.
The two industry titans have teamed up to make a limited edition batch of Pepsi that has the PEEPS marshmallow flavor infused into it. Meant to celebrate spring and the Easter season, these will come in three colors of cans, although they will all have the same flavor.
Since this is a limited batch of soda, you won’t be able to find it in grocery stores. Instead, Pepsico will send out packs of the cans through a Twitter sweepstakes. Users who submit photos with the #HangingwithmyPEEPS are eligible to get one of the three-packs, and three larger collection grand prizes will also be up for grabs.
It’s a bummer that we won’t get to see this flavor in stores, but if this run is successful enough, maybe we’ll get an even bigger batch of PEEPS Pepsi for sale next year.