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Jelly Belly’s Carolina Reaper Jelly Beans Might Be As Spicy As The Actual Chili

Jelly Belly just launched a new “Beanboozled” challenge, but instead of making you pick between gross and delicious flavors, you’re instead subjected to a gauntlet of spice that some chili fanatics would even struggle to finish.

The jelly bean specialists have created the “Fiery Five” challenge, a pack of jelly beans that comes with Sriracha, Jalapeno, Cayenne, Habanero, and Carolina Reaper flavors. You can try to progress upwards in terms of spice if you like, but there’s also a game and an app that come with the launch where you can play spicy jelly bean roulette with your friends.

I had the chance to try this during its debut at the recent Winter Fancy Foods Show. Rather than go for all five to try the flavors, I decided to go straight for the Carolina Reaper chili to see how spicy it was.

As you can see from the above tweet, that was probably the worst decision possibly, since the Reaper jelly bean packs some real heat to it.

Jelly Belly was unable to provide the Scoville Heat ratings at the time, but coming off of sampling one of the world’s hottest tasting menus, I’d say that the Reaper jelly bean is easily over 1 million Scoville. It tasted at least as hot as a true ghost chili, with the potential for even more heat than that.

Jelly Belly’s Fiery Five challenge is coming to stores in February, but you can order it online right now if you want to try it immediately. Be warned, though: the Reaper comes back at you HARD.

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This Is How Jelly Beans Are Made By The Millions

Have you ever wondered how jelly beans are made? For aficionados of the confectionary classics, it’s hard to find a treat that’s more iconic. The tiny sugar candies are shaped into beans and coated with a sweet shell that comes in an assortment of different colors.

Discovery UK posted a video showing the entire process of how such a sweet idea comes to life.

Essentially, liquid sugar is heated, then combined with glucose and starch. The jelly bean mix created from liquid sugar and starch are poured into hundreds of molds. Once the jelly bean centers are dry, they achieve the chewiness most people are familiar with.

After being separated from the excess starch, the dried jelly bean centers are cooled and coated with more sugar.

To achieve the vibrant colors of a jelly bean, liquid sugar is combined with food coloring and flavoring. The mixture is then added to the jelly bean centers as they spin rapidly in a giant drum. The process repeats several times, creating the layer of sugar around a jelly bean center.

Finally, a little wax is added to create a glossy finish to the confectionaries.

The result: millions of the tiny, iconic, colorful candies.

Check out the video to catch the entire jelly bean-making process from starch to finish.

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We Tried The Most Disgusting Jelly Beans In The World [Unboxed]

You know it’s going to be a great day at your food writing gig when the video crew asks you to eat some jelly beans on camera. However, I quickly discovered that all jelly beans are not created equal.

In this episode of Unboxed, Rudy and I paid homage to former President Ronald Reagan, who apparently had quite an affinity for Jelly Belly Jelly Beans. In fact, more than 3 tons of Jelly Belly’s were sent to the White House for Reagan’s inauguration party in 1981.

The object of Jelly Belly’s BeanBoozled game is to basically humiliate yourself, while trying really hard not to vomit all over everything.

I don’t care what political affiliation you represent, no one should have to endure treatment like this, nor should anyone want to eat jelly beans that mimic flavors of dead fish, moldy cheese or toothpaste.

Rudy did a really good job explaining the rules:

“Okay, so let’s say there’s two white ones, one tastes like something horrible, and one tastes awesome.”

Going into this challenge, I had no idea what I was about to get into. There is nothing that can prepare you for the scent and flavor of dead fish slowly oozing out of a chewy candy shell. Nothing.

There’s also a little flimsy spinner, which you use to determine your foul-tasting fate. Our first spin landed on toothpaste, which wasn’t that bad, but immediately afterward made me think if I should actually be eating toothpaste.

As this challenge progressed, the more and more nauseous I became. Look at the difference between before and during this challenge.


It didn’t take much to push me over the edge. Anyone that knows me personally, is pretty aware that I don’t really like fish, and the second jelly bean we ate was dead fish.

Although I didn’t ingest the awful tasting candies, the aftertaste was enough to keep me sick to my stomach the rest of the afternoon.

However, after completing this challenge, I plan on buying some of these jelly beans, not telling anyone about their foul nature and leaving them in a highly trafficked common area, where I can watch people helplessly shove a few in their mouth.

You’ve been warned.


Jelly Belly to Introduce Draft Beer and Chocolate Covered Tabasco Flavored Beans


In case you’re missing our live Instagram and Twitter feeds of the Fancy Food Show in San Francisco, Elie Ayrouth and I will be doing our best to post as often we can throughout.

Candy-bean behemoth Jelly Belly (JB) is introducing two ridiculous new flavors: Draft Beer and Chocolate Covered Tabasco.

Yes, the Draft Beer beans do actually taste like beer, but we’re a bit befuddled about our excitement level. To the chemical flavor guy at JB, congratulations you deserve a promotion, or at least a bonus.

If I can talk to you man to (wo)man for a second – this bean probably doesn’t land in your top 10 favorite flavors, hell it may not even crack the top 100. How can it when they have Coldstone flavors? And unfortunately for our alcoholic readers of the site, the beans do not contain a smidgen of alcohol. But if you’re an addict of multiple vices and your vapor cig isn’t cutting it – the flavor of these beans might help you get through the trenches:



We’re probably most excited for the new chocolate covered addition of last year’s Tabasco jelly bean. But for some apparent reason, JB decided to feature the new packaging around the entire booth and NOT HAVE SAMPLES AVAILABLE.

This is a complete travesty since we’re at show that parallels a Saturday morning at Costco, if that Costco took Alex Rodriguez levels of HGH and found a way to rain down samples from the heavens. Shame on you JB. You temptress. So we ate some the Tabasco flavored beans with some Mexican chocolate from another booth because that’s our version of R&D. This bean really has some potential. Oh, yeah and shout out to the SVP of some eco-friendly snack company that photobombed our picture. Glorious:



Banana Runts, Raisins in Trail Mix and More ‘Rejectable’ Snacks You Love to Hate


Like white crayons, there are just some foods you love to hate. From black licorice jelly beans to raisins in trail mix – these are the foods you look at and can’t help but wonder why they’re here and what they want from us. And the worst part is you just can’t escape them, since snack manufacturers seem hell-bent on making us waste an extra two minutes just picking them out from the Chex and almonds and Apple Runts they know we love.

Our friends at Thrillist dubbed these foods the “Rejectables.” And these are the ones we’ve come to lovehate most:


Raisin in Trail Mix


To be fair, trail mix kind of sucks to begin with. There’s always too much processed honey/sugar flavor and not enough M&Ms. But add in all those extra raisins and you can’t help but pucker.  And then there’s all the syrup that oozes out and gets over everything. Raisins, do us a favor and keep your yuck to yourselves.


Peanut Taffy


I’m not sure who makes these and why they keep doing it when no one seems to like them. But for some reason, at least one house on the block continues to hand them out every Halloween, leading to more than few dollars wasted every time kids inevitably throw them out.


Black Licorice Jelly Beans


This goes for black licorice in general, but at least those straws keep to themselves. These guys have absolutely no business crowding up my Jelly Bellys.


Banana Runts


Banana flavored things are just weird as a collective, maybe because they’re too sweet. From now on, let’s assume all fruit-flavored candies need to be a little sour, k? (Green Apple my darling, I’m totally looking at you.)


The “Regular Option” in a Variety Pack


Thrillist used regular Sam Adams Boston Lager as their example, but I’d like to extend the category to all regular options in Variety Packs. From fruit snacks to condoms, the only reason I’m buying this stupid variety pack in the first place is because buying a whole set of the one I actually want is too expensive. If I wanted the normal version, I’d buy the normal version, so GTFO of my variety pack.


Check out the rest of the list of top “Rejectable” foods over at Thrillist.


Here’s How to Make Jelly Bean-Stuffed Peeps Dipped in Cadbury Creme Egg

Between all of  the numerous Easter activities, who has time to truly savor all the yummy candy that the Easter Bunny has to offer? The Cadbury Creme Eggs, the Marshmallow Peeps, the jelly beans? How will you ever have time to eat them all? Well, here’s how you can enjoy all three in a third of the time: Mash them all together to make jelly bean-stuffed Peeps dipped in Cadbury Creme Egg. Yowza.

Cadbury Creme Egg Coated Jelly Bean Stuffed Peeps

Cadbury Creme Egg Coated Jelly Bean Stuffed Peeps


  • 10 Chick Marshmallow Peeps
  • 4 Cadbury Creme Eggs
  • Option 1: 30 Jelly Beans (I used Starburst JBs)
  • Option 2: 20 Mini Robin’s Eggs
  • Option 3, and my personal preference: Half and half! 15 Jelly Beans and 10 Mini Robin’s Eggs


  1. Turn your tasty Peep upside-down and slice open its undercarriage.
  2. Stuff three jelly beans (or two Robin’s Eggs) into the Peep, and repeat until all Peeps have been stuffed.
  3. Roughly chop and melt Cadbury Creme Eggs in microwave. (This may take some finagling. Start slow. You will see the cream start to boil before the chocolate is fully melted, so melting it in increments and stirring in between helps.)
  4. Working quickly (and without burning off your fingerprints), dunk the bottom of each Peep into the melted Cadbury Creme Eggs to seal up the candy-filled crevice, and place on parchment paper to set.

Several helpful tips: The chocolate will come out of the microwave HOT and may solidify quickly, but you can always re-microwave it over and over until the job is done. DO NOT use wax paper when looking for a place to let the Peeps harden — it will melt and not peel off the chocolate easily.

When all is said and done, you will have created an awesomely efficient and ridiculously sugary Easter beast that can leap caloric intakes in a single bound. Enjoy!


Jelly Belly Crayons

All I needed as a kid was a box of crayons and a little bit of candy to keep me going, and I could color for hours. These Jelly Belly Crayons have got it all: bright colors, delicious jelly beans, and a real crayon tip that you can actually use to color.  You can continue to refill the adorable crayon-shaped container long after the initial beans have been devoured.  The crayons are six inches tall, and come filled with one of your favorite Jelly Belly flavors.  Choose from Berry Blue, Cotton Candy, Green Apple, Sour Orange, and Very Cherry.  ($2.95 each @ Neatoshop)


Harry Potter Portrait Made of Jelly Belly Beans

With Harry Potter mania in full swing, it’s only proper the brand who releases purposely foul flavors of their candy pay homage to the hero wizard with a full mural created entirely of Jelly Belly beans. While the flavors in the Harry Potter series of jelly bean candies aren’t something to smile about (they have flavors like Sausage and Rotten Egg Bertie Botts, Dirt, Grass, Vomit), the attention to detail in this piece of candy art certainly is smile-worthy.

In honor of the release of the blockbuster film, Jelly Belly commissioned artist Kristen Cumings of Martinez, CA to create the portrait from roughly 14,000 Jelly Belly beans. Here’s the result: