Burger King will officially be the first fast food chain to test out plant-based Impossible chicken nuggets.
Starting October 11, Burger King will test the plant-based nuggets at locations in Des Moines, Iowa, Boston and Miami as an eight-piece order.
“This isn’t the first time we’ve teamed up with Impossible to make waves in the industry. In 2019, we became the first quick-service restaurant to serve the award-winning, plant-based Impossible patty and offer the iconic Impossible Whopper,” Burger King North America Chief Marketing Officer Ellie Doty said in a statement.
The success of the Impossible Whopper was undeniable two years ago, making it a fair assumption that based on consumers’ shifting attitudes towards plant-based meat and a market for it that has increasing demand, Impossible chicken nuggets could be another win for Burger King.