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Drinks Fast Food Video

McDonald’s Savagely Rips On Hipster Coffee Shops In New McCafe Commercial

There’s a divide when it comes to independent coffee shops and the bigger commercial providers of coffee. Some patrons prefer the convenience of getting their caffeine fix in mere minutes, while others prefer a more personalized coffee-drinking experience.

A McDonald’s ad in the United Kingdom decided to poke a little fun at the “hipster” coffee shops.

The video goes through all the stereotypes that come with frequenting an independently run coffee establishment from outrageous mediums to serve coffee in to the above-average prices. McDonald’s new ad was created to promote the simplicity of ordering McCafe coffee drinks with their freshly roasted beans.

While we do love the atmosphere and whimsicality that comes from a non-commerical coffee store, we can’t help but laugh at the McCafe commercial.

So which side of the coffee line do you belong to?

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Products

Why Wait for Marriage? You Can Have This Virgin Chocolate Bar Now

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A Brooklyn start-up is flipping the sinful, decadence typically associated with chocolate and creating something purer.

Raaka Chocolate makes their hipster artisanal chocolate with virgin cacao beans (un-roasted, hence the “virgin” branding), which apparently preserves their flavor and antioxidant properties.

Raaka is Finnish for “raw,” but you should use protection if you’re trying this chocolate. Most people find the taste to be a little off because the majority of processed chocolate on the market contains roasted beans (cocoa), but Raaka’s bars (sweetened with maple sugar or seasoned with ingredients like sea salt and tea) have been growing in popularity.

The chocolate is available in stores throughout the US, but chocolate lovers can also subscribe to a monthly subscription service starting at about $25. Subscribers can test out two new bar flavors and receive an additional classic bar each month.

The company strives for an equitable business model throughout their supply chain, which pays cacao farmers at least $500 more than the market price, resulting in an $8 chocolate bar, according to Food Navigator USA.

This wouldn’t be the first (or last) time someone paid a little more for a virgin.

Update 3:30 p.m. A previous version of this article inaccurately added honey as an additional ingredient used to sweeten Raaka’s chocolate. Additionally, William Mullan (Marketing Manager at Raaka) offered a clarifying statement in regards to the chocolate’s “off” flavor in comparison to more familiar chocolate bars:

“[Raaka Chocolate] tastes stronger, bolder, with the high notes of flavor standing out, which can get lost in the roast.”

 

 

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Humor

A Pretty, Tongue-In-Cheek Look at How Hipster Diets Work

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Do you know what gluten is? Three months ago, Jimmy Kimmel showed the world that most people in Los Angeles — self-proclaimed capital of the world for self-proclaimed sufferers of celiac disease — don’t. Rather, they’ve eschewed everything from pasta to cupcakes from their lives simply because, for some odd reason, it’s become trendy to do so.

This isn’t news. But every once in a while, ridiculous hipster food diets like these are still good for a laugh. Over at The Bold Italic, designer Michelle Rial drew up a small collection of infographics illustrating “Dietary Restrictions, In Chart Form.” Gluten-free, for example, when drawn up as a slice of toast, breaks down into white part being people who just think it’s “healthier,” the crust being people who get diarrhea, the butter being people “on a cleanse,” the shiny part of the butter being people listening to Gwyneth Paltrow, and the leftover crumbs being people who actually have celiac’s disease.

Check out the rest of the lovely, hand drawn charts below, which Rial was also kind enough to warn were manufactured “on shared equipment in a facility that processes peanuts, tree nuts, soy, wheat, and milk products.”

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H/T Bold Italic

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Products

Artisan Flavored Toothpicks Keep The Foodie Train Chugging

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You know the feeling when you eat something amazing and wish you’d never have to brush your teeth just so you can retain that precious flavor forever? Unfortunately dental hygiene is important for some reason, but these new gourmet toothpicks get the experience of never-ending deliciousness pretty damn close.

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Devised by Canadian brand Phood Station, Castor toothpicks are the penultimate step in the hipsterification of the dining experience, which already included artisan grilled cheese, artisan beer glasses, and artisan salt. Each pick features a flavored powder tip and scented barrel to create such Whole Foods-worthy combinations as Pickle & Mustard, Bacon & Maple, and Marshmallow & Smoke. The brand’s logo is, fittingly, a beaver.

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For $10, you can reserve two 32-packs of your choosing on Kickstarter until Friday, though delivery isn’t estimated until October. In the meantime, I guess we’ll just have to keep eating raspberry and wasabi and root beer and fir and sake and blueberries and basil and strawberries, darn.

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Hit-Or-Miss

This Miracle Machine Promises to Turn Water into Wine

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You can probably thank the failed economy and the growing sentiment that wine-tasting is complete and utter bullshit for this one. Proving that the world is ready to move into the next stage of home-brewing, someone actually invented a machine that makes wine out of water.

It’s called The Miracle Machine (of course) and it’s basically a Sodastream for wine.  Like its under-21 counterpart, the Miracle Machine uses water, yeast, grape concentrate, and finishing powder packets to create decent DIY-quality vino, virtually out of thin air. Just connect the machine to its corresponding iOS or Android app, input all the ingredients, and, in true miracle fashion, wait three days for your wine to rise triumphantly from the ashes of discarded flavor packets and tap water.

There are currently six wine types programmed into the Miracle Machine App: Cabernet Sauvignon, Napa Chardonnay, Oregon Pinot Noir, a Tuscan blend, Sonoma Sauvignon Blanc, and a red and white (blend?) from Burgundy. Each type is expected to keep for up to one to two weeks and taste completely pre-aged and ready-to-drink.

Catch The Miracle Machine on its soon-to-launch Kickstarter page or watch the promotional video here.

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Products

Hipper Than Thou: the Mason Jar Coffee Maker

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Just when you thought Mason jars were finally leaving center stage, the people over at Intelligent Design Company (based in Williamsburg of course) decided to turn it into, of all things, a coffee maker. For those of you who like to bottle your own coffee, carry it around in jars, or just want an alternative from regular ol’ drip machines, this might be your jam.

The “Pour Mason” is a pour over coffee maker, which means you pour boiling water over the grounds and let it slowly steep through a filter. Or, more precisely, a filter made from aluminum alloy and nickel finish, with a convenient metal lid attachment so you can brew directly into your jar.

The “Pour Mason” costs $35 and is available for purchase here.

H/T + Picthx Design Taxi

Categories
Hit-Or-Miss

Pets Deli is literally a Gourmet Pet Deli For Your Furry Companions

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As if we needed our pets to be even more finicky than they already are now we’re giving them their own restaurants? Germany based Pets Deli is exactly what it sounds like, a deli for pets. Pet owners can customize their companion’s meal to their individual tastes by choosing one item from each menu: meats, vegetables and carbs. Don’t worry about fido packing on the pounds from indulging in a gourmet meal every once and again, Pets Deli’s menu options have all been approved by the staff nutrition expert. Menu options include everyday ingredients such as beef, broccoli and rice but also includes more interesting proteins such as kangaroo.

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With its old school deli look complete with chalkboards Pets Deli looks like it belongs more in Williamsburg than Germany. A meal at Pets Deli will run you between €3-€6 or $4-$8 USD. The price seems a bit high considering you can get a weeks worth of dog food at that same price. Cue the cute factor because meals eaten on location are served in metal bowls. Pets on a schedule can get their dishes to go packed away in a less adorable plastic container. According to Eater the deli “opened to mix reviews, with some detractors arguing that the shop is “decadent.” It’s a restaurant for pets, what the hell did you think it was going to be?

H/T Eater + PicThx Facebook

Categories
Fast Food

7-Eleven Gets Saavy, Unleashes New Sriracha Chicken Ranch Sandwich

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Rumors of a swanky 7-Eleven redesign turned out to be greatly exaggerated, but that doesn’t mean their new food offerings aren’t still obnoxiously hip.

Pretzel-bunned and Sriracha-drizzled, 7-Eleven’s new Diablo Chicken Ranch Sandwich hits two millennial trends with one mildly misguided stone. That’s not to say we’re not fans of good ol’ 7 trying to keep up with the times; we just wish they executed it better. Though the sandwich’s outsides are sure to get all our Instagrammin’ little panties in a bunch, its insides are relatively ho hum — just slices of chicken, lettuce, and cheese. Word around the internets, though, is that the bun and sauce more than make up for their innards. Denver’s Westword blog reports the Sriracha was “surprisingly spicy,” and that the bun was “fat, salty, chewy and had that neat slick pretzel exterior.”

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There’s also a set of three Caramel Apple Mini Donuts, crispy French Toast Sausage Rollers filled with maple syrup, and a Pillsbury Cinnamon Roll. You can find all the new eats at participating 7-Eleven locations nationwide — $5 for the sandwich, $1.29 for the donuts, $1 each for the rollers and $1.69 for the cinnamon roll, or thereabouts.

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PicThx 7-Eleven