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Subway and Halo Top Announce Their New Collab Milkshake

Photo: Subway

It appears to be the year of the healthy fast food brand, with restaurants from Burger King to Del Taco attempting to health-ify their food with options like plant based protein. The newest challenger to appear in the ring is Subway, who just announced their partnership with Halo Top and their plans to introduce a milkshake using Halo Top’s trademark low calorie, high protein ice cream.

Starting July 22nd, the milkshakes will be available in nearly 1,000 stores in six different test markets: Colorado Springs, Colorado; Hartford, Connecticut; Longview and Tyler, Texas; Salt Lake City, Utah; Toledo, Ohio; and West Palm Beach, Florida.

There’s three flavor options: Vanilla Bean, Chocolate, and Strawberry.

Halo Top made a splash in the ice cream market a few years back by offering pints of ice cream that could be shamelessly killed in one sitting, as each pint ranges from 280-360 calories and carries 20g of protein. Finally, there was a way to kill a pint in bed after a bad day and not just feel worse afterwards. Finally.

The new milkshake hopes to offer the same highs of a sweet treat without the lows of that shameful, bloated walk to the trash can with an empty pint. Each one carries 350 calories or less, 20g of protein, and 30% of your daily calcium intake.

As a Halo Top fanatic, this is the first thing that gave me an impulse to step in a Subway in years. If you’re in the test markets, make sure to go try one out, guilt-free, since I can’t.

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Postmates and Halo Top Want To Give You Free Ice Cream This Valentine’s Day

While Ben & Jerry’s finally tries its hand at low-calorie ice cream, Halo Top continues to show it’s growth by coming up with a way to scoop up a sweet deal on Valentine’s Day for Postmates Fresh users. Instead of waiting for a bouquet of roses to eventually die off, why not get your significant other something healthier and cheaper than most other desserts out there this Wednesday? 

Halo Top ice cream and Postmates Fresh are coming together to offer a free pint of ice cream for users of the food delivery app.

With Halo Top ice cream being so low in calories and sugar, it’s a better option than doling out cold hard cash for a couple chocolate-covered strawberries that’ll be gone in a minute.

On top of being able to get dessert for free, using Postmates in the first place provides a good opportunity to have a cozy stay-at-home dinner. There’s nothing more romantic than making someone a meal that you’ve cooked up and then chowing down on some Pancakes & Waffles flavored Halo Top right after.

Supplies are available while they last, so that means get on this quick. To sweeten the deal even more, Postmates is even waiving the delivery fee for this! Get all your grocery shopping out of the way bright and early and keep the Halo Top tucked away in the back of the fridge, and best of all, you can do it all in your PJ’s without breaking a sweat.

 

Photo by: https://www.instagram.com/halotopcreamery/
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Halo Top Is Finally Launching Their First Scoop Shop In Los Angeles

The low-calorie, high-protein ice cream brand that captured everyone’s heart is finally launching their first scoop shop in Los Angeles.

“Healthy ice cream,” an oxymoron that Halo Top has somehow turned into reality, is the hottest new trend that won’t die down anytime soon. If you don’t believe us, check the numbers. Halo Top is currently the best-selling pint of ice cream, even surpassing ice cream giants like Ben & Jerry’s and Häagen-Dazs.

With insane popularity like that, it’d be foolish for them to lose momentum at such a pivotal time of their success. So what’s the next step? A brick and mortar in one of the nation’s most health-conscious cities, of course.

Located on the second-floor dining terrace of the Westfield Topanga mall, the shop will be serving their classic pint flavors but will also introduce new soft-serve flavors including chocolate, vanilla bean, strawberry, birthday cake, and peanut butter cup. You can even liven up your ice cream by opting to create your own ice cream sandwiches with their high-protein, vegan cookies, or by adding some fresh fruit toppings.

The scoop shop is set to open on Wednesday, November 15. Die-hard fans who plan to go on opening day will be able to enjoy complimentary soft-serve and ice cream from 10 a.m. to 9 p.m.

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The New Gummy Bears That Are ‘The Halo Top Of Candy’

I’m a candy junkie through and through, and now I have a new candy I’m hooked on: these SmartSweets Seriously Sour gummy bears.

I’ve been a sour candy junkie for some time, getting my fix mostly from Sour Patch in particular. I recall many a late night study dinner in high school with appetizer, main course, and dessert consisting entirely of Monster Energy drinks and “the Patch.” Now in my late 20s, I can no longer guzzle Sour Patch Kids and Monster shooters like a young gazelle. In the years following my questionable high school and college diet, I’ve tried every low-calorie, sugar-free, disappointing alternative possible. No luck. It was all bad.

Then one random day at the Foodbeast office I saw a glimmer of hope.

As I walked up the flight of stairs to my desk, a package was sitting where my ass would normally be. It was a cute white box with a note scribbled in permanent marker: “Elie, hope this helps your addiction. #KickSugar.”

It was a box of gummy bears from whom I would soon learn is the 22-year-old wunderkind founder of SmartSweets, Tara Bosch. She had gotten my mailing address through a mutual friend that convinced me I wasn’t being poisoned. A few colleagues of mine in the food industry have referred to them as the “Halo Top” of candy.

I like Halo Top, I’ll be the judge of that.

I tore through the package, all the while skeptical of low-sugar, wholesome candy. The bag made a good first impression: flat whites with pops of color, highlighting key nutritional tags like 24g of plant fiber, no sugar alcohols, no artificial colors, and most importantly, only 2g of sugar per bag. GAHT. DAMN.

Bear after bear, I began chewing heads off while browsing the SmartSweets.com website. I noticed the company employs some similar compare/contrast techniques I’ve seen of similar success stories within their category. They mention that a similar serving of Haribo Gummy Bears will set you back 26g of sugar and 40g of carbs, while the same serving of SmartSweets is 2g of Sugar and 9g of net carbs.

And the taste?

By the time I had finished scrolling through the website I was well into my second bag of SmartSweets. Score one for sugar free. Each sour bear was so damn good (they have an equitable non-sour, ‘fruity’ flavor as well, but my love bubbles over for the sour variety).

I had gotten the sour satisfaction my taste buds needed. The gummy texture was polished and finished well in between the crevices of my teeth and even after two bags I didn’t feel like my insides were ravaged.

Despite their availability currently relegated to SmartSweets.com, Amazon and retailers across Canada, SmartSweets has done more than $1 million in sales within their first year. Following an appearance on Dragon’s Den, the Canadian version of Shark Tank, Bosch received offers from all the “Dragons,” finally settling on a deal from investor Jim Treliving.

I’m excited to see where these gummies go next. If you want to try for some for yourself, go grab a pack off SmartSweets.com.


Created in partnership with SmartSweets

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Grocery Packaged Food Products Sweets What's New

Kroger’s New ‘Low Cow’ Ice Cream Pints Are A Clear Shot At Halo Top

It seems like everybody is coming for Halo Top these days. After Breyers created their own knockoff of the low-cal, high protein ice cream, Kroger is now jumping into the mix. Like Breyers Delights, their new Low Cow ice cream is very similar to Halo Top’s brand.

Photo by Foodbeast/Constantine Spyrou

Halo Top is enjoying massive success with their protein-infused frozen dessert as of late, having just hit Walmart and CVS. With that popularity, however, comes attention and competition. Kroger, who owns Ralphs, Harris Teeter, and others, has decided to take their own shot at mimicking the titular brand.

Like Halo Top, Low Cow advertises its calories on the front. While Halo Top pints typically roll in at 240-360 calories each, Low Cow’s range is more restricted at 240-280 calories. It also advertises a hefty 24 grams of protein per pint, which is comparable to Halo Top’s 20-24 grams. Additionally, Kroger went all in on the cleaner label and non-GMO route, incorporating ingredients like monkfruit sugar and erythritol to lower sugar content.

The thing that sets Low Cow at an advantage from a marketing stand point, however, is price. Ourselves (along with others) have identified the ice cream’s price as $3.99 per pint. That’s just under a dollar of Halo Top’s average price of $4.89 per pint. Overall, Low Cow is cheaper than Halo Top while competing on calories and protein. That should make Halo Top quiver in its boots, considering Kroger’s massive distribution capabilities.

low cow

Photo by Foodbeast/Constantine Spyrou

Of course, none of that matters if Kroger’s new ice cream can’t match Halo Top in terms of flavor. Our team at Foodbeast took a crack at Low Cow’s vanilla and lemon cake flavors to judge that for ourselves. Overall, the lemon cake flavor was icier than Halo Top’s creamy dessert, but had a decent flavor and better texture than Breyers Delights. As for the vanilla pint, Foodbeast Editor-In-Chief Elie Ayrouth ranked it above both Halo Top and Breyers Delights in a comparison test.

Thus, Kroger’s new Low Cow ice cream has the potential to compete with Halo Top on price, health claims, flavor, and texture. Considering how massive Kroger is, they can easily put a dent in Halo Top’s growth strategy. Halo Top better watch out, because between Kroger and Breyers, the competition in the low-calorie, high-protein ice cream aisle is getting fierce.

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Grocery Packaged Food Sweets

Halo Top Just Became The Best Selling Pint Of Ice Cream In The USA

Having just been founded in 2012, Halo Top may still be an extremely young company. Nonetheless, they are revolutionizing the ice cream industry one pint at a time.

The guilt-free, high-protein ice cream producers just became the top selling pint of ice cream in the entire country, based on data collected from the past month of frozen dessert sales. Halo Top has surpassed competitors like Ben & Jerry’s and Häagen-Dazs thanks to their low-calorie, guilt-free brand that has people buying flavor after flavor.

Halo Top has already shown some impressive business success, having grown 2500% in terms of sales in 2016 and is on pace to continue that trend this year. It’s clear that their model of health, protein, and indulgence all in one has resonated strongly in the United States and has consumers flocking to stores. Even mega-retailers like Walmart have already picked up the brand, showing how strong Halo Top has become in just a few years time.

With 17 flavors to choose from and selling exclusively in the solo pint size, Halo Top has consumers feeling that it’s okay to splurge on a pint because of how low the calories are compared to ice cream rivals. Ice cream giant Breyers recently saw that potential and came up with a nearly identical portfolio of Breyers Delights as a counter, and other low-cal frozen dessert brands like Enlightened and Arctic Zero have started to gain traction as a result of Halo Top’s critical success.

Thanks to Halo Top, a pint of guilt-free and health-conscious ice cream has become the new trend in the frozen section of grocery store aisles. And with their claim on the title of King of the Ice Cream Pints, it’s clear that trend isn’t going anywhere anytime soon.

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This Cannabis Infused Chocolate Shell Will Make Your Ice Cream Magical


For those looking to expand their horizons with canna-cooking adventures, always make sure there’s room for dessert. Case in point: we’re giving you a recipe for a magical, cannabis-infused chocolate sauce.

This is not just any cannabis-infused chocolate sauce, though. This is MAGIC — MARIJUANA MAGIC. This is the kind of miraculous chocolate sauce that hardens into a delicate shell upon contact with your stone cold fave: ICE CREAM.

We picked up Halo Top Ice Cream (that delicious low-cal, high-protein ice cream that has fewer calories in a whole pint than there are in one single cheeseburger) — to bring you this recipe and assist in your half-baked cannabis-cooking endeavors. We hope you give it a shot, a hit, or whatever you want to call it. Just don’t forget the sprinkles.

Remember, everyone’s cannabis tolerance varies. FOODBEAST recommends consuming  medicated edibles with oversight and caution. You can always eat more — not less! 

What you’ll need:
– crockpot

– baking sheet

– oven

– cheesecloth

– cannabis grinder

– 2 mixing bowls (one for chocolate, one for the canna-oil)

Ingredients

7-14 grams of cannabis

2 cups coconut oil

1 cup melted chocolate

¾ cannaoil (you’re making this along the way)

Grind up 7-14 grams of cannabis on a baking sheet, bake for 30 minutes at 240 degrees. Transfer it into your crockpot.

Add 2 cups of coconut oil into your crockpot. Cook on low for 6-8 hours. Once done cooking, strain your coconut oil and cannabis mixture with cheesecloth, making sure to remove any extra plant material from the liquid. This is your canna-oil.

In a separate bowl, melt enough chocolate for 1 cup size.  Mix 1 cup of melted chocolate with ¾ cup of cannaoil. Whisk thoroughly.   

Use 3 scoops of Halo Top Ice Cream, and slowly pour chocolate canna-oil mixture over the top of ice cream.  Once the chocolate cools, it will create a hard shell. Top with anything you like from sprinkles, cherries, whipped cream or fruit.

Created in partnership with Halo Top Creamery

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Get Baked With This Delicious Recipe For Cannabis-Infused Brownie A La Mode

While it’s impossible to figure out who originally came up with the genius invention of the “pot brownie,” it’s safe to say that the concept will live on for eternity. Even to this day, folks everywhere are still trying to perfect and recreate their own versions of the legendary recipe.

Now, thanks to the newly founded legalization of recreational use of MJ in states like Washington, Colorado, and most recently, California, the aspects of cooking with cannabis are becoming more widely accepted. And, with more acceptance, comes improved technique, efficiency, and more deliciousness.

Since 4/20, aka the biggest celebration of cannabis all year, is almost upon us, we picked up your fave low-cal, high protein ice cream, Halo Top, to make the day — and the pot brownie — even more delicious. See our recipe for “Pot Brownie a la Mode” below.

Remember, everyone’s cannabis tolerance varies. FOODBEAST recommends consuming medicated edibles with oversight and caution. You can always eat more — not less!

Pot Brownie A La Mode Checklist

You will need:

– crockpot

– baking sheet

– oven

– cheesecloth

– cannabis grinder

– baking pan

– About 16 hours of cooking time

Ingredients

7-14 grams of cannabis

½ pound clarified butter

½ cup Cocoa powder

½ cup flour

3 ½ cups sugar

8 whole eggs

For the pot brownie al a mode recipe you’ll need 7 – 14 grams of cannabis and a ½ pound of clarified butter, to make cannabutter. Grind up the cannabis — preferably on a baking sheet — then bake for 30 minutes at 240 degrees.

After your cannabis is done baking, transfer it into your crockpot. Next, take the ½ pound of clarified butter and mix into cannabis and mix thoroughly. Let mixture cook on low for 6-8 hours.

After your cannabutter is done cooking for 6-8 hours, strain the mixture using cheese cloth. Just be sure that there is no plant material left. Let chill overnight.

Next, it’s time to make our brownies. Combine one ½ cup cocoa powder, a ½ cup flour, 3 ½ cups sugar, and 8 whole eggs into a large mixing bowl and stir. This mixture should yield a thick chocolatey paste.

Add in the ½ pound of cannabutter and one ½ cup of melted butter. It’s also a good idea to coat your pan with a nice layer of cannabutter so the brownies do not stick. It’s best to use a 9” x 13” or 11” x 15” pan.

If you only have a small pan, try not filling it to the top — the brownies will come out undercooked. You can use a toothpick to check if brownies are done. If brownies stick to the toothpick, cook them longer.

Set oven to 300 degrees and bake for 40 minutes. After cooling, cut and serve with a scoop (or more) of Halo Top ice cream (we used Vanilla Bean!).

Created in partnership with Halo Top Creamery