In case the Olympics closing ceremony didn’t quite get you your Spice Girls comeback fix, this new line of gummy candies by tennis champ Maria Sharapova features varieties like “Sporty,” “Spooky,” and “Chic,” and promises to satisfy your sweet tooth in the most grating way possible.
The line, dubbed “Sugarpova,” is a “premium candy line that reflects the fun, fashionable, sweet side of [the] international tennis sensation”—marking yet another celebrity-driven product that has no business existing ever. Depending on the “flavor,” these “fun and fashionable” gummies come lip-shaped or bear-shaped or turtle-shaped or fruit-shaped, etc., and are just cute enough to assure you that your money’s going completely towards the packaging, leaving almost nothing left over for the taste.
At this point, it’s hard to tell which is more infuriating: the fact that Sugarpova’s copy sounds like it was written for and by thirteen year old girls, with descriptions like “cute but fierce,” and “sugar, spice and mostly nice”; or the fact that the only decently cool item—the tennis-ball shaped gumballs—is already sold out, only a day after Sugarpova’s launch.
Gawker claims Sharapova hand-carves the tennis ball candies herself, which might provide some insight into that little phenomenon, but why anyone would pay $5.99 (plus $7.95 shipping) for a 5 oz. bag of gumballs is beyond me.
Sugarpova candies by Maria Sharapova come in 12 different flavors and are available online or at a select number of It’Sugar retail locations.
What do you guys think of these sickeningly sweet sweets? Would you pay $13+ for a bag of balls fondled by Maria Sharapova?