Earlier this summer, Grant Whisky invited three final candidates to travel the world with a suitcase full of whisky on a 10-day journey as part of The Greatest Job Interview in the World. Their journeys echoed the legendary trip undertaken in 1909 by Charles Grant Gordon, son-in-law of company founder William Grant.
The brand received almost 5,000 applications from candidates in 103 countries. Applicants were initially narrowed down to 20 who were flown from 13 countries to attend “The Mixer” event in Dufftown, Scotland, the brand’s spiritual home. After a series of challenges, three finalists — Amy, a Physical Education teacher living in Madrid; Danny, a whisky barman from Edinburgh; and Linda, a radio presenter from Johannesburg — were then each sent to three different worldwide destinations to “live the job” for ten days.
Between them, the finalists covered more than 51,000 miles, visiting 15 cities in nine countries across five continents, undertaking 20 international flights. They Segway’d around Tel Aviv, tuk-tuk’d across Mumbai, rickshawed across Taipei and soared by seaplane over the Sydney Harbour Bridge. Amy mixed cocktails in Krakow while Daniel led tastings in Taipei, and Linda DJ’d in Colombia. Their ultimate goal was to bring to life the brand’s motto, “Stand Together.”
The successful candidate will travel to many more countries in 2018 to spearhead a series of special events.
Of course, there can only be one, as the new Grant’s Global Brand Ambassador will be revealed next Thursday (Nov. 30th) on Grant’s official Instagram and Facebook channels.