Packaged Food Sweets

Eggo Gingerbread Cookie Pancakes Arrive This Fall

Photo courtesy of Kellogg’s

Eggo has come a long way since their plain buttermilk frozen waffles, and we’re all for it. Not too long ago, I discovered their new Belgian-style waffles in the frozen food aisle and was pretty hooked with a variation. 

Well, Kellogg’s brand is churning out a new flavor in the weeks to come in Gingerbread Cookie Pancakes. Yes, Eggo now does frozen pancakes, and this latest batch is flavored like your favorite holiday cookies. 

Eggo announced new limited-edition seasonal pancakes you can make in a toaster: Pumpkin Pie and Gingerbread Cookie Pancakes

Both Eggo Pancakes capture their namesakes’ flavors and seasonal nostalgia and only take seconds to cook up in the toaster. 

While the Pumpkin Pie Pancakes are already available in freezer aisles nationwide, you won’t find the Gingerbread Cookie Pancakes until November. 

That’s fine — anticipation’s half the excitement of taste. 

Packaged Food Video

Watch The 7 Best Eggo Waffle Commercials From Our Childhood

It’s astounding how three words so easily became synonymous with a brand for decades. Whenever we hear the phrase uttered, we immediately picture two people in a kitchen fighting over the last Eggo Waffle. Those three words:

L’eggo my Eggo.

In honor of the upcoming National Waffle Day on August 24th, we found some of the most iconic Eggo Waffle commercials to ever air. No joke, chances are you’ll probably find us at a freezer aisle of a supermarket with a mountain of Eggo boxes in hand after watching these vintage ads.

See how many you can remember seeing on TV!

L’eggo My Eggo

One of the earliest ads, if not the very first, this 1972 Eggo commercial popularized the famous catchphrase that would become a pillar for the frozen breakfast brand for years to come. Here, a lippy kid is arguing with his bill-paying father about who deserves the golden brown disc smothered in maple syrup. Homeboy’s act of defiance lit the match of childhood waffle insubordination for generations.

1980 Jason Hervey

You may remember Jason Hervey as the obnoxious older brother to Kevin Arnold in the classic Wonder Years. Before he made it big as an ‘8os-’90s actor, Hervey was the star of an Eggo Waffle commercial. Watch as this adorable tyke tricks his sister into staying away from his waffles by pretending there’s some kind of something on her arm.

The Eggo Waffle Man

In 2005, Eggo Waffles aired a slightly disturbing commercial that featured an anthropomorphic Eggo Waffle walking along minding his own business. Suddenly, a giant fork comes out of nowhere as the golden-brown humanoid runs for his life. Sure it was hilarious at the time, but looking back at those shots of a fork cutting through that crispy waffle soon after, it’s actually pretty dark.

Hey, Squirt

As a kid with older siblings, you tend to have to fight to get the last serving of breakfast upon occasion. Eggo Waffle’s 1994 commercial featured a kid who wished he was bigger than his brother just so he wouldn’t lose out on that breakfast waffle every morning simply because of his small stature. Note how much this kid looks uncanny to the one from the 1972 Eggo ad that ran nearly 20 years prior.

Until Today

The ’90s were a time of unnecessary complicated Rube Goldberg machines and dimwitted parents. A time when kids got to shine. This Eggo commercial featured a teenage boy annoyed that he’s always last to get a breakfast waffle. Instead of simply waking up earlier, he decides to build a machine from his bedroom that essentially steals an Eggo from his unsuspecting father. No respect.

Monster Girl

With each commercial we see, the general theme is to not stand between someone and their Eggo Waffle. In this ad from the early 2000s, a little girl is playing with her doll and enjoying a nice plate of Eggos. Her older brother, who already finished his, attempts to steal a bite. The seemingly sweet girl transforms into a monster and terrifies the shit out of her older sibling.

Don’t Steal Eggo Waffles From The Baby

As we’ve seen from our previous Eggo commercials, it’s best to keep your hands to yourselves when it comes to Eggo Waffles. This sneaky dad just wanted a bite or two of the crispy, golden-brown waffles. Since his son was already wise to his shenanigans, he decides to steal some from his baby girl. Unfortunately, this exposed him to a superhuman beatdown. Poor fella.

Features Humor Video

JEFF’S TABLE: Behold The Simple Elegance Of Eggo Waffles

Frozen waffles are the great unifier.

No words ring more truthfully than these chosen to describe frozen Eggo Waffles.

In Foodbeast’s second episode of Jeff’s Table, a documentary series celebrating the average home cook, we explore the beauty that comes from the Eggo. The waffles, found in the frozen food aisles, are among the most beautiful breakfast items to fly out of the toaster.

Whether eaten dry on the go, or with a pat of butter and a maple shower from Mrs. Buttersworth, Eggo waffles have set the tone for many early-morning commutes.

Truly they’re a golden-brown discus from the gods sent to satiate us hungry, lazy mortals.

You can also check out the previous episode, Peanut Butter & Jelly, and check back weekly for a new segment. In the mean time, we’re gonna check on our waffles.

Features Hit-Or-Miss

12 Waffle Facts You’d Be Hard-Pressed To Find Anywhere Else

Is any breakfast item more deserving of a national holiday than the waffle? The answer is obviously no, the waffle is the king of all breakfast foods and deserves a month-long holiday to celebrate its glory. While I work to petition Congress on that front, we can still celebrate waffles on March 25, International Waffle Day! In anticipation of this long-awaited holiday (I know you’ve all marked your calendars, too) here are 12 facts you probably didn’t know about this champion of breakfast.

1. Waffles have been around since the 14th century.


And people loved them then, too. The earliest known recording of a waffle recipe is in an anonymous manuscript called Le Ménagier de Paris, which was a set of instructions written by a Frenchman for his young wife. In it, the waffle-loving writer describes his own waffle recipe and even mentions an “iron”, leading historians to believe waffle irons were invented in the 13th-14th century.

2. Waffles inspired Nike’s first pair of sneakers.


Appropriately enough, they were called the Waffle Trainer. Bill Bowerman was watching his wife use their waffle iron one morning in 1971 when he was suddenly struck by the honeycomb shape of the waffle. He realized it would be the perfect shape for the sole of an athletic sneaker. Then, Bowerman actually used a waffle iron to create the first Nike sneaker sole.

3. The word “waffle” has Dutch origins.

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Although we have proof that waffles may have gotten their start in France or even ancient China, the word “waffle” is descended from the Dutch word for “wafer”. The first use of the actual word “waffle” in the English language was in 1725. We have been a nation of waffle lovers for almost 300 years, people.

4. The Waffle House has sells 145 waffles a minute.


In total, since its inception 60 years ago, The Waffle House has sold 877 million waffles, half of which I will gladly take credit for. With that statistic, it’s not surprising that The Waffle House has solidified itself as the major waffle chain in the country.

5. The world’s biggest waffle is 8 feet long.


It sounds so beautiful I could cry. This eight feet and 110 pounds of pure waffle claimed the world record for “World’s Largest Waffle” in 2013. Stitching Gouda Oogst of the Netherlands was the mastermind behind this mega-waffle.

6. There are TWO waffle holidays.

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I think we can all agree that no food deserves two holidays more than the waffle. International Waffle Day falls on March 25th thanks to those lovely Swedes and August 24th marks National Waffle Day in the US. Why? Because on that August day in 1869, Cornelius Swarthout (who sounds like he’s straight out of the Harry Potter universe) received the first U.S. patent for the waffle iron.

7. The founders of Eggo Waffles were original mayonnaise moguls.


Their empire, which thrived even during the Great Depression, was called Eggo Mayonnaise. I feel so weird right now. In 1932, brothers Frank, Anthony and Sam Dorsa created their mayo brand, which became an international hit. The brothers became so successful, they then moved on to waffles.

Why that was the next logical place to go is beyond me.

8.Thomas Jefferson brought to first waffle iron to America.


Life, liberty and the pursuit of waffles. Yes, one of our nation’s forefathers brought to us the modern waffle. Crude waffles had been made in the States since the pilgrims brought over the recipe 100 year previously, but this was the first, fancy French waffle maker to grace the U.S. of A.

9. The record for most waffles eaten in 10 minutes is 29 waffles.


Patrick Bertoletti is the current international champion for waffle eating, as well as a previous champion for the infamous Nathan’s Hot Dog Eating Contest and the Wing Bowl. He ate 29 waffles in 10 minutes (which I would like to think I could also do), beating out former champion Joey Chestnut in 2007. Chestnut had set the record for 23 waffles in 10 minutes the year before.

Where did this happen, you ask? Why at the International Waffle Eating Contest because that’s a thing.

10. When Eggo frozen waffles were originally introduced in 1953, they had a different name.


And it’s the best name you could possibly think of. Before being named simply after the company in 1955, Eggo called their waffles Froffles. It’s a combination of “frozen” and “waffles” and I literally can’t stop laughing. I will never call Eggos anything but Froffles from now on, and you would be wise to join me. 

11. A shortage of cups and a surplus of waffles inspired the ice cream cone.


When a Missouri ice cream vendor at the St. Louis World Fair ran out of ice cream cups in 1904, he asked the nearby waffle vendor to help him out. The ice cream vendor folded the waffles and used them to make the first ever ice cream cones.

12. Belgium waffles were originally called Brussels waffles.


The Belgium waffle was introduced in America at the 1962 Seattle World Fair. Maurice Vermersch, a Brussels native, was using his wife’s famous recipe to sell waffles as a fair vendor. Nervous that Americans wouldn’t know where Brussels was located, he changed the name to Belgium waffles, which stuck with US crowds.



Leggo My Eggo Ice Cream Sandwich!


There are certain things you can get away with when you become an adult — like drinking out of the milk carton, staying up ridiculously late to watch TV, and buying absolutely frivolous things without having to ask your parents first (although paying for everything ourselves can get pretty tiring sometimes all the time).

Another one of those awesome perks include eating whatever you want, whenever you want — including ice cream for breakfast. Hell, if you wanted to, you could even mix it up with regular breakfast food. Wouldn’t that be crazy?

BUT MAYBE NOT. Introducing, Eggo Ice Cream Sandwiches from She Simmers — literally two pieces of Eggo waffles with chilly ice cream in the middle. Imagine your morning waffle (all crispy and hot from the toaster) with mint chocolate chip ice cream (or vanilla, or rocky road, or whatever you so desire) sandwiched right in between.


H/T She Simmers

Packaged Food

Kellogg’s Has Released S’mores Waffles, Probably for Camping Season

Kellogg’s frozen waffles has a novelty “Seasons” line that projects limited edition, timely products depending on, well, the season.

Back in October of 2011, news broke of Pumpkin Spice waffles, a flavor inspired by Autumn, and now with summer upon us, we get Eggo Waffle S’mores. The flavors include a bit of graham, marshmallow and chocolate in each waffle.

The product is apparently a Target exclusive, and as with most limited edition items, it’s only available for a limited time.

If anyone’s tried it, wants to try it, or isn’t excited in the least bit, feel free to sound off in the comments.

[Via ImpulsiveBuy]

Packaged Food

New Fiber-Rich Waffles from Kellogg

Eggo Fiber Plus Waffles

Kellogg Co. has released its new line of fiber rich waffles marketed as “Eggo FiberPlus Waffles.”

A recent survey conducted by Caravan Survey of 1,006 adults showed that only 1 in 10 Americans were getting the proper daily intake of fiber. Because of this, Kellogg has made this high in fiber product for consumers. Eggo FiberPlus Waffles comes in two flavors: Buttermilk and Chocolate Chip. Both flavors will contain 10 different vitamins and minerals as well as satisfying 20-35% of the daily fiber DRV.

The waffles can be found in the frozen food isles of your local grocery store.

Thx: Grocery





Poor Man’s Chicken & Waffle Sandwich

Utilizing a pack of five frozen chicken patties that cost $1.50 and a box of ten Eggo Waffles for $2.00, our friend Nick was able to construct a delicious Poor Man’s Chicken & Waffle Sandwich. One of the selling points of this particular creation is the way the chicken patties seem to cover a very healthy amount of the surface area of the circular Eggo Waffles. Chicken, waffles and syrup in every bite. Eat on!