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Fast Food What's New

Epic Taco Bell x Cheez-It Collab Tests Big Cheez-It Tostada and Crunchwrap

Every now and then some food news will come across my radar that will have me immediately clutch my pearls in astonishment. Such a moment just happened as word of Taco Bell and Cheez-It collaborating on not one, but TWO, test items reached me.

But what really made my collar tight were the details behind the collab items – a Big Cheez-It Tostada and Big Cheez-It Crunchwrap Supreme!

With the Big Cheez-It Tostada, we’re treated to a Cheez-It square that is 16 times the original size and is topped with Taco Bell’s seasoned beef, reduced-fat sour cream, diced tomatoes, lettuce and shredded cheddar cheese.

As for the Big Cheez-It Crunchwrap Supreme, fans can expect that same massive Cheez-It square replacing the typical tostada shell within their beloved Crunchwrap.

Both the Big Cheez-It Tostada ($2.49) and Big Cheez-It Crunchwrap Supreme ($4.29) are now testing at one Taco Bell location (2222 Barranca Pkwy, Irvine, CA 92606for two weeks or while supplies last.

For a first look at the Big Cheez-It Tostada, let’s peep Foodbeast Elie chomp right into one here.

No doubt I will be making it rain inside that Irvine Taco Bell location like James Harden in the club.

Categories
Products Snacks What's New

New Cheez-It Snap’d Flavor, Scorchin’ Hot Cheddar, Drops This Month

Coming to store shelves nationwide this May, the new Snap’d Flavors from Cheez-It is definitely going to be an addicting one. Scorchin’ Hot Cheddar is going to be the spicy kick you’re going to want with your lunch this upcoming summer season.

With flavors of garlic and savory umami, this is looking to be one of the most delicious flavors yet. The Snap’d line of Cheez-Its are some of the best snacks in the chip aisle at your favorite grocery store. They’re light and crispy with just the right amount of seasoning. Unfortunately, the bags don’t last too long because you’re too busy eating them without even thinking of stopping.

It’s a good problem to have because now you have to go and get more.

If you ask me, one of the best ways to enjoy this new Cheez-It flavor is going to be putting them directly into your favorite sandwich — right underneath the cheese and lettuce but above the meat, clearly t he scientifically proven best location to put Cheez-Its in a sandwich. You’ll get that nice heat with the refreshing lettuce right after. Thank me later.

The Scorchin’ Hot Cheddar Cheez-It is available this May for a limited time only, nationwide.

Categories
Packaged Food What's New

Snack And Sip, Cheez-It Launches a ‘Cracker Coupe’

Cheeze-It is celebrating its 100th anniversary by implementing some big-brained ingenuity with the debut of a curiously convenient item, the Cracker Coupe. Clearly this solves any and all dilemmas that surround a snack and sip scenario by creating a glass that enables you to do both.

On sale now is the Cheez-It x Usual Wines ‘So Extra’ Toasty Bundle, which features limited-edition Extra Toasty flavors paired with a one-of-a-kind Cracker Coupe glass exclusively on CheezItHQ.com while supplies last.

Truly this is a glass that uses next level engineering, something that should be an essential in every kitchen. Cracker Coupe — to the moon!

Categories
Packaged Food Snacks

Cheez-It Debuts New Online Store And Exclusive Flavor

There’s now a new online shopping destination for Cheez-It fans to bookmark called Cheez-It HQ. Exclusive brand merch and products will be made available there, including Cheez-It Custom Crew Socks, Hoodies, Aprons, Fanny Packs, Can Koozies and more.

To celebrate the debut of Cheez-It HQ, an all-new Cheez-It Extra Toasty Superfan 4-Pack featuring three brand new flavors, will be made available to purchase for a limited time only starting today.

The Cheez-It Extra Toasty Superfan 4-Pack will boast the following exclusive new flavors:

  • New Cheez-It Extra Toasty Extra Cheesy: The signature toasty taste with even more of the Cheez-It cheesy flavor.
  • New Cheez-It Extra Toasty Extra Spicy: A hint of paprika wrapped in a burst of toasty cheese flavor.
  • New Cheez-It Extra Toasty Cheddar Jack: Combines the cheesy, marbled taste of Monterey Jack with the tang of Cheddar Cheese, all with an extra toasty bite.
Categories
Packaged Food Sweets

An Entire Box Of Cheez-Its Is Crammed Into The Brand’s Official 100-Year Cake

Photo courtesy of Cheez-It

Cheez-It is celebrating their 100th birthday this year, and went both big and bold when it came to how they’re sharing the festivities with everyone.

They teamed up with celebrity chef Stephanie Izard to create a birthday cake that has an entire box of Cheez-Its crammed inside. The crackers are ground into the flour used to make the cake batter, crumbled into a shortbread that goes in between each cake layer, and dipped in chocolate for a sweet and salty topping.

The actual flavor of the cake draws some inspiration from Garret popcorn mix, with swirls of caramel imbued throughout to balance the strength of the cheesy crackers’ aroma.

Anyone interested in the cake has some limited opportunities to score one, as they’ll be sold on Goldbelly from May 17th – May 20th. Each day, a limited number of Cheez-It Cakes will go on sale at 12 pm EDT, and are available on a first come, first serve basis.

Categories
Packaged Food

Cheez-It Launches New Cheesy Loaded Popcorn Snacks

Photo courtesy of the Kellogg Company

Snack aisle popcorn definitely has its convenience. If I’m invested in something on TV, there’s a pretty slim chance I’ll want to wait for my popcorn to finish in the microwave. However, the only caveat is if I’m not making microwave popcorn, my snack bag needs to be pre-loaded with some kind of flavor outside of just plain salt.

Cheez-It has just released a new Loaded Popcorn line that packs just as much, if not more, cheese as its cracker predecessor.

The two flavors released are Cheez-It Loaded Cheddar Popcorn and Cheez-It Loaded White Cheddar Popcorn.

Arguably the best part of any cheese dusted popcorn is the layer of cheese crust that develops on your fingers once you’re halfway through the bag. Delicious.

Cheez-It Loaded Popcorn has been gradually rolling out to store snack aisles nationwide through February. The snack bags will be available for a limited time.

Categories
Alcohol Packaged Food

Cheez-It Wine Box Pairs White Cheddar Crackers With Rosé

Photo Courtesy of Cheez-It

Last year, Cheez-It launched a limited-edition Original Cheddar and House Wine Red Wine box that will let you snack on the iconic crackers while pairing it with some box wine. The collaboration sold out in minutes and fans were left eating crackers, and drinking wine in separate containers like veritable chumps.

Those fans need not worry, as the annual pairing is back with a White Cheddar twist.

This year, Cheez-It is launching a White Cheddar & House Wine Rosé box that you can order through Original House Wine. Pairing White Cheddar Cheez-Its (arguably the superior Cheez-It) with House Wine Rosé.

The limited-edition Cheez-It White Cheddar & House Wine Rosé will be available online for $29.99 at OriginalHouseWine.com, starting at 2 p.m. EST on July 23 and will be available while supplies last.

Categories
Recipes

Make SpaghettiOs Cupcakes with Velveeta Frosting and Goldfish Sprinkles

During a chat with one of my fabulous coworkers the other day, SpaghettiOs were mentioned, and I thought, “I LOVED SpaghettiOs. And you know what else I love… cake.” Yup, my mind always goes to cake. I’ve made a tomato soup cake before, so I figured I could easily use a can of SpaghettiOs instead. As for the frosting, I used a basic Cream Cheese Frosting recipe from the Cake Mix Doctor and used Velveeta instead of cream cheese, and man, was it on point.

Spaghetti-O Cupcakes with Velveeta Frosting

SpaghettiOs Cupcakes with Velveeta Frosting  & Goldfish Sprinkles

Cupcakes

Ingredients

  • 1 box yellow cake mix
  • Corresponding eggs, water, and oil
  • 1 can SpaghettiOs
  • 3T flour

Directions

  1. Preheat the oven and ready your cupcake tin with liners.
  2. Add the eggs, water, and oil called for on the back of the box, as well as the SpaghettiOs and flour, and blend on low for 30 seconds. Scrape side of bowl and beat on medium for 2 minutes until thick and smooth.
  3. Pour into cupcake liners (about 3 generous tablespoons or a scant ¼ cup in each should get you 24 cupcakes), and bake until they spring back when lightly touched, about 17 to 22 minutes.

There was significantly less liquid in the SpaghettiOs than I anticipated, so I dropped the idea of using a tomato soup cake recipe (in which a lot of the liquid is in the soup) and just used the amount of oil and water called for on the box. Then, I decided to add a bit more flour to the cake mix to give it a bit of support.

Frosting
Adapted from the Cake Mix Doctor

Ingredients

  • 8oz. Velveeta, room temp
  • 1/2c butter, softened
  • 3 3/4c powdered sugar, sifted
  • 1t vanilla
  • Handful of Goldfish

Directions

  1. With electric mixer, cream Velveeta and butter on low until combined.
  2. Slowly add powdered sugar, blending on low until incorporated. Add vanilla and then cream frosting on medium for 1 minute (until fluffy).
  3. Pipe or spread the frosting onto your cooled SpaghettiOs cupcakes.
  4. Crush up some Goldfish, sprinkle over cupcakes and take a chance!

Note: I think Cheez-Its probably would have been better, but I went with what I had on hand.

While you probably couldn’t guess the flavor of the cupcakes, there is definitely something going on in there. The SpaghettiOs remained intact and visible and were a mix of chewy and slightly crunchy. But the frosting, OH, the frosting — it was REALLY good. I was surprised with how well it turned out, both in the texture and the flavor. If you aren’t feeling these cupcakes as a concept (although I can’t imagine why you wouldn’t) and want to start off slow, start with the frosting and thank me later.