Gatorade Used Zero CGI To Create This Insane ‘WATER MAN’

Practical effects are the reason why films like Jurassic Park and the original Star Wars trilogy were lauded as some of the best in their respective franchises. What one can accomplish with some ingenuity and dedication typically pays off in the long run.

Take Gatorade’s latest advertisement, for example. FStoppers reports that the sports beverage company created what they claim to be the world’s first “water man” without using any computer generated imagery.

Using 2,000 switches and triggers, millions of water drops are frozen in place with the assistance of strobe lights and caught on camera. This meticulous process is photographed thousands of times until the water forms an animated man doing a variety of active things.

Color us impressed, Gatorade. You can check out the minute-long ad in the video embedded above.

Wonder if a man made out of water gets thirsty?


Carl’s Jr. Insists This Photoshopped Burger Was Actually Bitten Into

After we savagely mocked NFL star Todd Gurley’s photoshopped attempt at eating a Carl’s Jr. California Classic cheeseburger, the fast food restaurant has clapped back — in a tweet — claiming they have footage of him eating the actual sandwich.

The tweet, which has no actual link, but a lo-res GIF that shows Gurley “taking a bite,” is Carl’s Jr.’s latest attempt at staying relevant. The commercial is so bad we didn’t even have to mention Jay Mohr was the co-star. We get it, low budget talent for high budget effects. Also, notice how Gurley has the EXACT same reaction with each bite.

Nice try, Carl’s. We’re still not buying it. A lo-res GIF, really? At least give us some behind-the-scenes outtakes. This clap-back is worse than your attempt at trying to recreate a Carl’s Jr. version of In-N-Out’s Double-Double. Don’t get us started on which one is better.

The only thing that we will praise you on is the fact that with this GIF, you’re essentially admitting the aired version of the commercial was edited, which we already knew. That’s why we made this GIF.

So, in the end a graphic designer added some Thousand Island dressing on Gurley’s mouth post-bite, but that still doesn’t mean he actually ate anything. C’mon, Carl’s you don’t got to lie to kick it.