Brand Drinks News Packaged Food Toasty

These Cannabis-Infused Sodas Will Take You Higher With Each Sip

Marijuana has been a hot button topic as of late, as it is becoming legal in more and more states. And as dispensaries pop up across the country, you can not only smoke, eat, and vape your weed, now you can even drink it.

Keef Brands recently launched a line of zero-calorie cannabis infused beverages that range in potency from 10mg to 100mg, include sparkling water and a variety of sodas. Keef Sparkling Lemon and Blood Orange are designed to be the go-to social option for people looking for a low-calorie, sugar free alternative to alcoholic beverages and sugary cannabis-infused edibles.

The Boulder, Colorado brand develops, produces, and distributes multiple cannabis-infused products that include beverages, edibles, and CO2-extracted oil for vape cartridges. Keef has been at the forefront of innovation around social cannabis product development and education since 2010.

In 2015, Keef’s Bubba Kush Root Beer — seen above — won Best Edible at the High Times Cannabis Cup, beating out over 150 entries from across the United States.

Keef Brands products are currently available at over 800 dispensaries across Colorado, California, Arizona, and Puerto Rico.

Alcohol Drinks News Toasty

Corona’s Owner Buys Stake In Marijuana Firm, Wants To Make Cannabis-Infused Drinks

Cannabis-infused drinks can be found at several craft bars in the United States already where marijuana is legal. However, Constellation Brands, the company that owns alcoholic businesses like Corona and Modelo, is looking to take those infusions to the next level.

cannabis-infused drinks

Constellation recently acquired a 9.9% minority stake in Canopy Growth, a $2 billion Canadian medical marijuana company. Through that new alliance, Constellation CEO Rob Sands aims to create cannabis-infused drinks, according to the Wall Street Journal.

“Canopy Growth has a seasoned leadership team that understands the legal, regulatory and economic landscape for an emerging market that is predicted to become a significant consumer category in the future,” Sands said in a statement. “Our company’s success is the result of our focus on identifying early stage consumer trends, and this is another step in that direction.”

By working directly with a marijuana firm the size of Canopy, Constellation has the ability to scale cannabis-infused drinks at a level never seen before. It’s even possible that, once marijuana is nationally legalized, we could find these products in stores in the USA.

For now, Constellation will focus on Canada as the market for its new product testing. Fortune reports that legalization there could happen as early as 2019, giving the alcoholic giant plenty of time to create some weed-centric spirits and beverages before then.