Keurig’s been the king of instant coffee for a while now, but it sounds like they’re being a little more ambitious, teaming up with Anheuser-Busch InBev, meaning we might soon see them roll out instant alcohol makers.
According to CNN Money, the two companies are hoping to put together a machine that can instantly make beer, spirits, cocktails and mixers.
Just imagine making your own Budweiser, Corona, or even Shock Top, without having to run to 7-Eleven.
Unfortunately, while Keurig’s pretty much been the sensei of coffee makers, they haven’t popped off much with their other products. Their attempt at an instant soda maker didn’t exactly work out. They stopped making the “Kold” machines last June after only 10 months of production. Even then, in launching the “Kold” they were already behind the curve, as SodaStream ran with the concept years before them.
While the two work on their version of an in-home beer brewer, they’re behind yet again, as SodaStream made a similar product called a Beer Bar, in Europe.
We’ll have to see how the machine will look, but between the two mega companies, you have to think they’ll create something worth writing home about.