Coolsville: Johnny Rockets Getting its Own Drive-In Movie Theatre


And the prize for Best Idea Ever (this week) goes to Johhny Rockets, who’s stepping up the pseudo 50’s diner game with a new set of drive-thrus, pop-ups, a food truck, and — yes, a drive-in movie theatre restaurant. You may now proceed to freak. the hell. out.

The whole scheme is called Route 66. Designed in partnership with USA Drive-Ins LLC, the Route 66 theaters will feature Johnny Rockets concession stands, “present family-friendly films and embody a nostalgic, all-American experience.” The brand hopes to open 200 of the things, with some prototypes debuting as early as the end of this year.

The new drive-thrus will pop up mostly at “travel hubs” along highways, like Bakersfield in California or Primm in Nevada, while the pop-ups can be purchased for a limited time at existing drive-in movie theaters.

Considering how many fast food chains have been introducing concepts that don’t really make a whole lot of sense (Taco Bell, Panda Express), this is a surprisingly natural extension that’s built itself on ’50s throwbacks. But can you blame us for wishing it came out in time for us to relive Grease?

Fast Food

Sonic’s New Cheesy Bacon Pretzel Dog Combines Everything Great About Summer


It wasn’t too long ago that all the cool Clydes and fly chicks were hanging at their local drive-ins sipping down soda pops to the cool sounds of summer. But while the drive-in’s ‘50s heyday has come and gone, the nostalgia certainly hasn’t.

For a limited time, starting July 1, Sonic is introducing two new 100% beef pretzel dogs: The Cheesy Bacon Pretzel Dog and the Original Pretzel Dog, as its answer to the “age-old” (?) summertime dilemma of hot dogs vs. pretzels.

“Summer without hot dogs and pretzels is like summer without baseball or fireworks. It’s just not right!” James O’Reilly, the chief marketing officer at Sonic Corp, said in a press release.

According to the release, the Cheesy Bacon Pretzel Dog will be topped with bacon and warm melted cheese sauce, while the Original will feature the same soft pretzel bun topped with mustard. Of course, no amount of baseball-inspired eats will ever bring back the bouffants, greased hair and leather jackets of American Graffiti, but a few good hours wasted at the drive-in with your buddies should feel close enough.

Both pretzel dogs will be available until August 11 at all participating Sonic Drive-In locations nationwide.