Packaged Food

Sun Chips Bamboozles Customers, Shrinks Bags From 10.5 Ounces to 7 Ounces


Apparently Sun Chips is trying to pull a fast one on us. Recently Frito-Lay has been stocking store shelves with 7 ounce bags of these wonderfully addicting multigrain snacks, which wouldn’t be so bad if they weren’t originally 10.5 ounces. Now if the 33 percent reduction had been in the half bag of air that’s packed in with our salty snacks that would’ve been once thing, but no, it’s 33 percent less chips. So, basically we’re getting more air.

Although the bags were downsized the price supposedly has remained the same. What the French Onion guys?!

Customers aren’t taking the sneaky move lightly with complaints dominating the Sun Chips Facebook page. Sun Chips has been replying to customer comments explaining that a price reduction should be reflected at grocers. The new 7 ounce bags should retail for $3.29 versus $3.99 for the 10.5 ounce bags, but so far customers are reporting the price has remained the same.

H/T + PicThx Consumerist

By Ashley Khawsy

Ashley believes in breakfast for dinner, sushi burritos, and the fact that there's always room for dessert. She moonlights as a pastry chef baking up sweet treats for her business, Smashbakes.

3 replies on “Sun Chips Bamboozles Customers, Shrinks Bags From 10.5 Ounces to 7 Ounces”

I noticed it. Which is why I quit buying them. I’ve seen Sunchips as much as $4.29 a bag and it’s just not worth it to me. In fact it was too expensive even before they downsized the bags, but I would still occasionally buy them if they were on sale. And even on sale they were still over $3 a bag. Now that the bags are smaller, I don’t buy them anymore.

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