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Pizza Hut Taps Into 90s Nostalgia with BOOK IT! Bundle

Growing up in the 90s, I was conditioned to associate Pizza Hut with reading. Why? Well, thanks to its partnership with BOOK IT!, the reading and educational program that has impacted more than 65 million students nationwide since 1984 as the nation’s longest running, corporate supported reading program. Reading more was rewarded with Pizza Hut pizza. What a time.

Reviving that partnership, Pizza Hut is debuting the BOOK IT! Bundle. It includes 2 large, 1-topping pizzas and breadsticks. Every BOOK IT! Bundle purchased ensures a $1 donation to First Book, a non-profit organization dedicated to educational equity.

With the first 20,000 online orders of the BOOK IT! Bundle through January 18, fans will receive a redemption code that can be entered for a free special-edition, retro-inspired BOOK IT! t-shirt at

It’s a great, juicy slice of nostalgia accompanied by some Pizza Hut pizza, but act quick because the BOOK IT! Bundle is only available for a limited time.

By Reach Guinto

Reach loves the Lakers, fried chicken, and a well-executed DDT. He came out the womb with a fried egg on top of his head.