Culture Food Fashion Hit-Or-Miss

Oscar Mayer Releases Streetwear Collection Only Sold at Hot Dog Carts and Wienermobile Pop-Up Shops

Oscar Mayer is taking a dip in the streetwear pool by releasing their own refreshed takes on branded gear. Dubbed the Street Meat capsule collection, think of it as an up-to-date look on what Oscar Mayer uniforms would be if given a dose of 2021 cool.

The Street Meat collection features everything from track suits to crewnecks to crossbody bags to socks to bomber jackets to shoelaces to slides and everything in between.

Even though this is Oscar Mayer’s first foray into streetwear, thankfully folks wont have to enter online lotteries or camp out overnight to secure pieces from the collection. Oscar Mayer will be selling the merch at tricked out hot dog carts this week in New York, Los Angeles, and Atlanta:

  • LA (9/29): 7315 Melrose Ave
  • Atlanta (9/30): Atlantic Station (1380 Atlantic Drive)
  • NYC (10/1):  185 Bedford Ave, Brooklyn

If you can’t pull up to the hot dog carts, for the rest of the month six Wienermobiles will double as pop-up shops as they travel across the country and sell the Street Meat collection to fans.

By Reach Guinto

Reach loves the Lakers, fried chicken, and a well-executed DDT. He came out the womb with a fried egg on top of his head.