M&M’s Crispy Make a Triumphant Return


BuzzFeed reports that Mars is returning Crispy M&M’s to shelves early next year. The crispy variation of the popular chocolate candy snack was introduced in 1998 and had a solid run before being discontented in 2005. YES.

That wasn’t the end of the cult-favorite candy-coated treats, however, as sales continued to grow through online purchases. Amazon would sell bags of M&M’s Crispy for close to $30, though we’d have to imagine they went pretty stale somewhere around 2010 or so. The glorious return of the crunchy, chocolatey goodness is largely due to people asking Mars to bring them back almost every day, Seth Klugherz told BuzzFeed. Klugherz is the senior director of M&M’s Chocolate Candies.

Crispy M&M’s were the best. Unlike the original chocolate, which were a little too sweet, the Crispys were balanced just right. They even crunched loud enough to annoy your classmates and teacher during homeroom. We’re assuming Mrs. Hardy still has a desk full of our confiscated M&M’s.

H/T BuzzFeed 

By Peter Pham

Pete's favorite foods include pizza, tacos and pretty much any kind of breakfast. He'll usually snap a photo or two while his food cools down.

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