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Alcohol Drinks What's New

Bud Light Seltzer Launches Lemonades To Kick Off 2021

Photo courtesy of Bud Light

In the world of boozy beverages, hard seltzers proved to be king in 2020. Brands popped up everywhere or created their own variations following the viral success of White Claw, and that appears to be continuing in 2021 with hard, bubbly lemonades.

Bud Light Seltzer just announced their own lineup of hard seltzer lemonades, which come in at 100 calories with less than a gram of sugar and 5% ABV.

This isn’t the first hard seltzer lemonade to come into being, as TRULY Hard Seltzer introduced their own set back in early 2020. However, with the appeal of hard seltzer and the longstanding popularity of spiked lemonades, more brands are sure to follow as the year continues.

Photo courtesy of Bud Light

Bud Light’s take on spiked seltzer lemonade will be available nationwide starting January 18th. The flavors they will have upon launch include regular, peach, strawberry, and black cherry.

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Alcohol Celebrity Grub Drinks

IT’S LIT: Travis Scott Hard Seltzer Launching In 2021

Photos courtesy of Anheuser-Busch and Shutterstock.

2020 has been a big year for Travis Scott in the food game. He got a limited-edition meal collab with McDonald’s, and to close out the decade, he’s shooting his shot with alcohol giant Anheuser-Busch on a new hard seltzer.

Photo courtesy of Anheuser-Busch

Called Cacti, this hard seltzer differs from others on the market in that it’s inspired by tequila. As such, the brand is made with Mexican premium blue agave, and contains a whopping 7% ABV. That puts it significantly higher than White Claw (5% ABV) and other competing seltzers in the market in terms of how lit you’ll get.

Travis Scott’s Cacti line is going to launch nationwide in Spring 2021, and the Cactus Jack-inspired beverage will come in three flavors: Lime, Pineapple, and Strawberry. They’ll be available in 12-ounce cans in a 9 count variety pack, as well as 16-ounce and 25-ounce single cans.

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Art Culture Drinks Food Fashion

PERRIER and Takashi Murakami Collaborate on a Limited Edition Collection

In the spirit of all things bubbly, PERRIER carbonated mineral water and world renowned visual artist, Takashi Murakami join together to create a line of limited edition PERRIER x Takashi Murakami glass bottles featuring the artist’s original artwork.  

The merging of two worlds will take PERRIER’s iconic green glass bottles and adorn them with Murakami’s vibrant and playful art style, making these great statement pieces for serious and casual collectors alike.  The special bottles also feature the artist’s well-known characters Kaikai and Kiki, in some iterations. Murakami is just the latest artist to collaborate with PERRIER, joining a gallery of icons like Andy Warhol and Salvador Dali, who have created pieces with the French water brand over their 150-year long history.  

While the full range of PERRIER x Murakami bottles and cans are available now at retailers nationwide, fans can grab the hottest merch from this momentous collaboration, which include apparel and accessories — exclusively at ComplexLand, the first-of-its-kind digital experience art and music festival, beginning today, December 7, 2020. Virtual visitors will also have the chance to participate in a virtual scavenger hunt, with a Murakami signed collectible as the prize.

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Drinks

MTN Dew Publishes First-Ever Official COOKBOOK

Photo courtesy of MTN Dew

Just went I thought 2020 couldn’t surprise me any further, MTN Dew went ahead and published a cookbook. No joke.

In probably one of the coolest moves to come from a soda brand, the new (and very real) cookbook features recipes, both sweet and savory, that all include MTN Dew in some capacity.

The 96-page MTN Dew Cookbook features recipes such as Green Grilled Cheese, Jalapeño Poppers, Cheesecake, and even MTN Dew Infused Jalapeño Poppers.

There are even a few Cheetos recipe collabs thrown in there, as they all fall under the PepsiCo parent.

You can find the new cookbook available the week of Nov. 16 at the newly launched MTN Dew online store for a retail price of $3o. Might be the perfect gift for any Dew fans this holiday.

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Drinks Kitchen Gadgets Technology

This French Press Brews Coffee In Your Car Or With Solar Power

Photo courtesy of GoSun

If you’re camping or on a road trip, a steaming pot of coffee is one of the things many of us look forward to in the morning. A new crowd-funded device could make it possible to brew your coffee from your car, or entirely on solar power.

This new coffee maker comes from GoSun, a company known for making solar-powered cooking tech — like stoves powered by the sun. Their new GoSun Brew, which launched recently on Kickstarter, combines a French press and a coffee brewer together while making power options easily accessible.

If you have a car charger port, the coffee maker can plug into that to charge. You then just need to add coffee grounds and water, heat up the device, and plunge to get that French press coffee experience.

GoSun also has a solar-charged power bank that can charge or power the coffee maker as well as charge a bunch of other devices, making it clutch for when you need your phone in the wild.

Both of these products are available as part of GoSun’s Kickstarter, which is fully funded but still actively running. The GoSun Brew is available at a pledge of $59 or more, and has a suggested market price of $99. Getting the power bank thrown in requires a pledge of $269 or more, with a suggested retail price of $499.

It’s definitely expensive in terms of both coffee makers and power banks, but the solar powered aspect, allowing you to self-charge whenever the sun is out, comes in clutch. Plus, there’s not exactly a Starbucks on every street corner when you’re on a trip — so what’s that phone charge and coffee worth to ya?!

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Design Drinks Packaged Food

MTN Dew Dropping Limited Batches Of Soda-Infused Hot Sauce

Photo courtesy of MTN Dew

MTN Dew has teamed up with NBA star Joel Embiid in a hype-worthy yet eccentric collab evocative of 2020: they’re making a hot sauce.

MTN Dew linked with Houston hot sauce shop iBurn to create their spicy concoction. And for those wondering, it does actually contain the soda, giving a citrusy balance to the punch the sauce is sure to pack.

Fans had a chance to vote on the flavor (as well as the spice level) earlier in the year, and habanero narrowly beat out Fatalii chilies in that selection process.

Actual habaneros can dial in about 100,000 to 350,000 Scoville Heat Units (SHU), which is the scientific measure of how spicy a chili is. For context, jalapenos are a fraction of that heat, dialing in at around 8,000 SHU max.

Photo courtesy of MTN Dew

MTN Dew hasn’t revealed what the Scoville rating on their hot sauce is, but one could guess that the sweetness of the soda would tame things a bit. Still, it’s definitely not going to be mild.

Chili-heads and MTN Dew fans alike looking to score this hot sauce should pay attention to the brand’s Twitter account. They’ll release details on how to score the bottles there.

Only 500 were made, so this is an extremely limited batch that will likely be coveted way more than it is tasted.

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Drinks

Cinnamon Toast Crunch Milk Arrives Nationwide January 2021

Photo courtesy of Nestlé

Probably the best part of any breakfast cereal experience is the second act where you gulp down the cereal-flavored milk that’s been brewing for the entire meal. 

Bottling the magic of the breakfast table, Nestle Sensations is launching Cinnamon Toast Crunch Cinnamilk to be sold at grocery retailers. 

The milk blends cinnamon sugar with hints of toasted cereal to capture the notes that can only be found after a hearty bowl of Cinnamon Toast Crunch. 

Joining the Cinnamon Toast Crunch milk will be Nesquik Dark Chocolate Whole Milk and Protein Power Strawberry Milk

You can find the new CTC-flavored milk in grocery stores, convenience stores, and mass retailers nationwide this January. Imagine adding this to Cinnamon Toast Crunch cereal. The resulting milk would be next-level.

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Alcohol Drinks Grocery What's New

AriZona Hard Seltzer Is Officially Launching In 2021

Photo courtesy of Heineken

You don’t have to mix your own spiked AriZonas anymore, as the gas station staple is jumping into the hard seltzer game.

AriZona has teamed up with Heineken to create their new Sunrise brand of boozy seltzers by using Hornell Brewing Company, an affiliated entity, to make this partnership happen.

Each can of the hard seltzer is made with “a splash of real fruit,” but it’s unclear if that means flavors, fruit juice or fruit puree. Heineken’s press release does go after “clear mango” type seltzers, though, suggesting that there will be a juice or puree inside.

AriZona also does make flavors like Mucho Mango using fruit purees and juices, suggesting that those could be the “splash of fruit” the press release talks about.

Mucho Mango will be one of the flavors of the Sunrise Hard Seltzer, as will Cherry Punch, Lemon, and Grapefruit. All of the flavors contain 100 calories and have 2-4 grams of carbohydrates per can. The ABV of each can is 4.6%, making it slightly less boozy than a can of White Claw.

All four flavors will be available nationwide starting in the first quarter of 2021. Folks will be able to buy individual cans, with 12-pack variety sets also available.

Whether these seltzers will be 99 cents, as the usual cans are, remains to be seen.