Often times celebrities are used in brand/restaurant endorsement, and this Channel has that coverage. Also, we periodically get paparazzi shots of celebs eating in public, this channel caters that content as well.
OREO and its parent snack company, Mondelez, are kicking off a long term partnership with the National Basketball Association (NBA) that will feature a massive variety of basketball-branded snacks.
To tip things off, the two companies are coming together to create new “Dynasty OREOs,” which will brand the cookie sandwiches with logos from some of the most iconic teams in NBA history.
According to an NBA press release, the six teams featured represent some of basketball’s greatest dynasties, including the Golden State Warriors, San Antonio Spurs, Chicago Bulls, Miami Heat, Boston Celtics, and Los Angeles Lakers. Packs of the logo-branded cookies will be available for each team.
These spirited OREOs will arrive in stores nationwide later this month, but also keep an eye out for future branded collaborations to come.
All of Mondelez’s snack brands, including OREOs, Chips Ahoy!, Nutter Butter, Ritz, and Sour Patch Kids, may get involved in future NBA collaborations. On the basketball end, the WNBA, G-League, 2K League, and USA Basketball may also get to collaborate on some snacks as well.
In the early days of quarantine, when everyone was setting up shop in their kitchens unlocking their inner baker, banana bread came out on top as the top choice to take a crack at. A particular recipe, namely one from Chrissy Teigen, went viral, setting off a wave of banana bread attempts that swept through the internet and social media.
Compartés Chocolatier has added a wrinkle to the banana bread saga by linking up with Teigen herself to create a chocolate bar version of her famous recipe. The luscious bar features white chocolate infused with delectable chunks of banana bread and is part of a line of chocolate bars that are a collaboration between Teigen’s Cravings website and Compartés.
The limited-edition line of chocolate bars is influenced by Teigen’s family, which can be distinguished in its packaging design and flavors. Here’s a rundown of the full Compartés Chocolatier x Cravings Chocolate Bar Collection:
Chrissy’s Creamy Coconut Chocolate Bar: Infused with coconut milk (ode to Chrissy’s Thai heritage), crunchy pieces of popcorn, and bathed in milk chocolate. The bar’s packaging is inspired by the Beverly Hills hotel – a favorite LA spot for both Chrissy & Jonathan.
John’s Cake Bar White Chocolate Bar: White chocolate with pieces of homemade carrot cake + specs of cinnamon. A special flavor profile to the couple – as Carrot Cake was John & Chrissy’s wedding cake!
Miles’ Banana Bread Chocolate Bar: Inspired by Chrissy’s banana bread recipe that went viral – meet the chocolate bar that’ll break the internet! White chocolate mixed in with chunks of everyone’s favorite quarantine dessert, banana bread.
Luna’s Blueberry Pancake Chocolate Bar: Every Sunday morning, John makes blueberry pancakes for Chrissy + the kids – now, taste his famous breakfast creation in chocolate form! The white chocolate bar of our dreams – infused with maple syrup and hand-studded with fresh blueberries.
The collection is available for purchase starting today and will be available for a limited time only on the Cravings and Compartés websites.
Prolific YouTuber MrBeast is now also the owner of a burger chain that rivals In-N-Out and Shake Shack when it comes to size.
His new delivery-only concept, MrBeast Burger, marks one of the most ambitious moves a media personality has taken in the food space to date. MrBeast isn’t just committing money or a bit of ownership stake into a brand, he’s the full owner and is working with 300 different ghost kitchen locations to bring his burgers nationwide.
In comparison, Shake Shack has just under 300 locations while In-N-Out is nearing 400, putting the YouTuber’s concept on par when it comes to spread.
MrBeast, who is known for giving away absurd amounts of money in viral video challenges, has gained a ton of consumer appeal and brand recognition. As a result, on opening night for the chain, many locations had hour-long waits (and the initial drive-thru concept itself had a line miles of cars long), and even causing an app made to handle orders to crash.
To open the way he did is also a monumental challenge. Most restaurant concepts start out as a single location that specialize in a few items, become celebrated for that, then make enough money to branch out and eventually franchise. Viral success stories like Slapfish, The Halal Guys, and Afters Ice Cream are all examples of that.
Instead, MrBeast launched 300 locations from the jump, all at once, betting on his brand name and virality to carry all of the spots to financial success.
I just launched 300 restaurants nationwide! Just go on your favorite delivery app and order a MrBeast Burger! WE’VE BEEN WORKING ON THIS FOR FOREVER AND IM SO EXCITED! pic.twitter.com/hn7tXeWrOu
While it’s still too early to tell if all of the locations are doing well financially, we were able to sample the burgers to see what they’re like.
I managed to procure a burger the day the chain opened, and was honestly impressed at how good the quality was. MrBeast’s chain is a smashburger concept, and the patties have a great sear and solid flavor to them. The toppings and condiments are all pretty standard, but overall is a solid burger.
To be honest, I would rank these just below Shake Shack when it comes to the realm of chain restaurant burgers, although as a SoCal local, it’s not going to be beating places like Tommy’s anytime soon.
The one spot that may have some concern is that when it comes to delivery, burgers aren’t something I think of that necessarily travel well. Smashburgers, especially, are something you want to eat on the spot, scalding your tongue with beefy and cheesy goodness moments after it gets off the griddle.
Still, in the times of a pandemic, it is a consistent and reliable option that I would co-sign, and for a franchise as big as MrBeast Burger is already, that’s what they should be striving for.
2020 has been a big year for Travis Scott in the food game. He got a limited-edition meal collab with McDonald’s, and to close out the decade, he’s shooting his shot with alcohol giant Anheuser-Busch on a new hard seltzer.
Called Cacti, this hard seltzer differs from others on the market in that it’s inspired by tequila. As such, the brand is made with Mexican premium blue agave, and contains a whopping 7% ABV. That puts it significantly higher than White Claw (5% ABV) and other competing seltzers in the market in terms of how lit you’ll get.
Travis Scott’s Cacti line is going to launch nationwide in Spring 2021, and the Cactus Jack-inspired beverage will come in three flavors: Lime, Pineapple, and Strawberry. They’ll be available in 12-ounce cans in a 9 count variety pack, as well as 16-ounce and 25-ounce single cans.
This Friendsgiving season, things might be a little more different for many of us, especially with the vicious pandemic still active. Our gatherings may be much smaller if they even happen at all, and many of us will have to rely on our own two hands in case that top chef friend isn’t coming this year.
For those stressing over such a feat, the cavalry’s arrived.
Awkwafina is teaming up with lauded chef Brook Williamson, in a partnership with Chase Sapphire, to create a Friendsgiving-themed cook along.
The pair will be tackling dishes like cheesy souffle potatoes with mushroom gravy and a spicy pomegranate mezcal margarita.
“There’s this kind of emphasis lately with staying indoors while still exploring what’s possible for trying to make those connections with the outer world. And we really can’t do that nowadays without a system,” Awkwafina told Foodbeast.
While an artist of many talents, Awkwafina admits she’s not the best in the kitchen.
“My relationship with food and cooking was not a great one,” she laughed.
“I was raised by my Chinese grandma, who pretty much dominated the kitchen and wouldn’t let me cook because she thought I would mess everything up.”
Fans of Awkwafina’s Comedy Central series Awkwafina Is Nora From Queens may remember a scene where Nora and Cousin Edmund were making dumplings. Nora, played by Awkwafina, was failing pretty terribly at stuffing and folding the dumplings.
Awkwafina revealed to us this actually happened growing up. Once, her grandmother even had to scold her for eating a dumpling raw in front of guests. ”I love food. I love all kinds of foods. I’m not a picky eater.”
“Last [Friendsgiving], I’m going to be honest, I ordered 500 Korean fried chicken wings out of pure laziness,” she admitted. “Friendsgiving, I think, is always better than a normal family Thanksgiving, it’s a little bit looser. It’s a little less formal, which is nice about it.”
Sure many of us won’t be able to spend Friendsgiving, or even Thanksgiving, with our loved ones due to current circumstances.
That doesn’t mean that we can’t enjoy a delicious home-cooked meal with digital media assistance and celebrate with them regardless.
“The best thing I learned from Chef Brook from our Friendsgiving is that she said something really interesting: ‘Cooking is knowing what you like in outside places and duplicating them with your own items. You can recreate it at home and add more of what you like.’
Before parting ways, I asked Awkwafina if there was any bit of culinary advice she could give us from her experiences.
“Definitely don’t add seltzer to an alcohol shaker because that’s an explosion.”
Check out the hilarious digital cook along in the video above. Maybe it’ll spark some culinary inspirations, perhaps it’ll calm your nerves this holiday season, or maybe it’ll just make you laugh. Stay safe out there, everyone.
Last week, McDonald’s added a new J Balvin celebrity menu collaboration to their menus nationwide where fans can order reggaeton artist J Balvin’s favorite McDonald’s meal: A Big Mac, fries, and an Oreo McFlurry.
The fast-food chain has dropped a limited edition line of J Balvin-inspired merchandise that fans can order for themselves to coincide with the new release.
This includes hoodies, a bucket cap, slippers, t-shirts, aprons, and even a temporary receipt tattoo with J Balvin’s order on it. Yes, that’s a thing.
Fans of the artist, or just any kind of McDonald’s apparel, can find the new items now at JBalvinMerch.Com. The J Balvin meal will be available at McDonald’s restaurants nationwide until Nov. 1.
Gordon Ramsay has been recently taking dishes that folks make on TikTok and criticizing them for various reasons.
Some of the submissions were parodies meant to get Chef Ramsay riled up. However, his criticism of a Ramen Grilled Cheese from Rhett and Link’s Mythical Kitchen drew clapbacks from the show’s own chef, Josh Scherer.
Ramsay had multiple critiques that Scherer called into question on Twitter, including the fact that Josh toasted both sides of the bread and used a “plastic cheese.”
There’s a reason I do this. By heating one side of the bread and adding the cheese, you’re raising the cheese temp, making it easier to melt. Also, by getting a crust on the bread, you’re insulting it from potential sogginess if using a high-moisture cheese.
Scherer went even further and called Chef Ramsay out on his own recent iteration of a Grilled Cheese that the Michelin-starred chef described as “ultimate” in a YouTube video.
In this video, Ramsay makes a grilled cheese in a fireplace using kimchi, pepper berry-infused Romano, and Asiago cheeses. The thickness of the cheese plus the short cooking time on a high heat led to Ramsay’s grilled cheese sandwich not even being melted, as Scherer quickly pointed out.
And look at the final product—cheese is nowhere close to melted. Dude has all these Michelin stars and TV deals and can’t melt some cheese. Maybe if he would have grilled both sides of the bread… pic.twitter.com/oz29CyOB6B
The Mythical Kitchen host wasn’t the only one to call out Ramsay on his cold grilled cheese, as comments on the YouTube video showed the cooking TV veteran no mercy.
“I think Gordon just made that “Idiot Sandwich” he once mentioned in Hell’s Kitchen,” one comment read. Another said, “I logged in just to say that looks like the absolute worst grilled cheese I have ever seen.”
Many comments along the same lines are flooding the video, and Scherer’s own takedown has led to a spillover of the same on Twitter.
Looks okay, but could use some ramen, maybe some plastic cheese. @MythicalChef
I’ve always said Gordon talks a good game but fails to impress with his end result. He makes the same boring dishes on each of his many TV endeavors and fails to innovate or elevate. No thanks, I’ll take ambitious experimentation from @oocmythikitchen any day! pic.twitter.com/yaMnkcoAfH
Chef Ramsay has yet to issue a response on either his grilled cheese or his critique of Scherer’s dish, but being overcritical is pretty on-brand for a chef known for the barrage of insults he can throw at you in mere seconds.
As this beef between Scherer and Ramsay continues to develop, it may take nothing less than a Foodbeast Kitchen League match to quash the disagreements between the two. Grilled Cheese battle, anyone?
Featured image photos courtesy of Josh Scherer and Shutterstock.
In celebration of National Burger Day, Off the Menu, the LA-based food discovery app, teamed up with Uber Eats to host The Burger Showdown. The challenge paired more than 60 celebrities including Matthew McConaughey, Paris Hilton, and Dwyane Wade with restaurants in 10 cities to create their ultimate burger, available exclusively on Uber Eats. Even better, the Showdown supported Frontline Foods, a grassroots organization that supports local restaurants while feeding frontline workers and impacted communities..
Each pairing created a video sharing their burger inspiration and recipe, which lived on theburgershowdown.com for fans and burger lovers to watch and vote on their favorite before ordering on Uber Eats from May 28-31.
And, the winners are in:
Best Burger (US):
The Best Burger in the US was awarded to The Jacobite, made by Scottish actor Sam Heughan and Boston’s The Haven. It’s made with a chuck beef patty smothered in bacon-infused marmalade, pickle sauce, arugula, tomatoes, Huntsman cheese, deep fried onions, and a hand-cut french fry wedge served on a milk bun to create a deviously rich burger.
Best Burger (Canada):
The Best Canadian Burger was won by the Toronto Maple Leafs’ Mitch Marner and The Burger’s Priest. The Mitch One-Six Burger kept it simple, with a smashed patty, cheddar cheese, thick cuts of bacon, lettuce, tomato, ketchup, the famed High Priest Sauce, and a classic, soft house bun. Simple, to the point, and dependable.
Most Creative Collaboration:
The winners of the Most Creative Collaboration, Shay Mitchell and NYC’s Flip Sigi, created the Filipino-inspired Shay Sigi Burger, which featured a three-meat burger that bonded longanisa, ground beef, and bacon. Seared on a hot pan, the amalgamation of a patty was topped with pickled onions, tomato, lettuce, a homemade banana ketchup, and a pan de sal bun.
Best Plant-Based Burger:
Max Greenfield and Chicago’s Busy Burger’s collab, the Busy Max Veggie Delight, won the Best Plant-Based Burger presented by Lightlife. Here’s the juicy deets: Two Lightlife Plant-Based Burgers topped with pepper jack cheese and cut with guacamole and sauteed veggies, were topped with butter leaf lettuce, tomato, pickles, and Busy Burger’s signature Busy Sauce.
The Burger Showdown Hall of Fame:
Rounding out the awards by being inducted into The Burger Showdown Hall of Fame is Matthew McConaughey and Aaron Franklin of Austin’s Loro, who created a burger for those who hate when their patty slides out the back (or “slidie-out-backie,” as deemed by Mr. McConaughey) when bitten. Dubbed the “And…” burger, it is made with a brisket and chuck patty and brioche buns, then stacked with double-cut smoked bacon, American cheese, pickled jalapeños, butter leaf lettuce, thin-sliced tomato, mustard, and a jalapeño aioli.
The Burger Showdown was truly something to behold this year. Make sure to peep the builds of all the burgers mentioned, and more here.
Keep an eye on @offthemenu and @ubereats to see what they’re cooking up for their next tasty event, The Wing Showdown.