Carl’s Jr. once again makes bold strides in the game of breakfast. You may remember a while back, the fast food chain tested muffin tops as buns. Man, that was a morning. Carl’s is now shaking up the bun concept with a new, pretzel-based, breakfast sandwich.
The Pretzel Breakfast Sandwich features egg, sausage, American cheese and Swiss cheese on an Auntie Anne’s soft pretzel bun.
Carl’s just launched a commercial promoting the breakfast sandwich, giving viewers a fun look at the culture of street food vendors. The video, created with the help of ad agency 72andSunny, captures the essence of New York pretty closely.
You can now find the new Pretzel Breakfast Sandwich at any participating Carl’s Jr. and Hardee’s locations. The sandwich is available for $2.99 by itself and $4.69 for a combo that includes hash browns and a drink.
Now if they only offered a nacho cheese dipping sauce for that bun.